Description
Electronic Arts creates incredible entertainment experiences that inspire players and fans worldwide. Here, everyone is part of the story, part of a community that connects people globally.
The Office of the CXO drives effectiveness across the EA Experiences organisation with a focus on excellence in business operations, comprehensive fan intelligence, and internal technology and business solutions.
The EA Marketing Analytics team is looking for an analytics professional to take on the role of Senior Analyst in Sydney, Australia, reporting to the Director of Marketing Analytics. We are looking for someone who can take our analytics to a new level by digging into diverse data sets relating to our marketing campaigns, applying leading-edge data analytics techniques, extracting insights, creating data visualisations, and communicating recommendations to our marketing partners in ways that create clarity, guide action, and bring impact.
Responsibilities
- Leverage measurement toolkits to help stakeholders evaluate campaign effectiveness and ROI
- Select, process, and explore data from an array of internal and third-party data sources for marketing channels such as video, social media, websites, email, and more to find the signal in the noise
- Create presentations with crisp data visualisations to tell compelling data stories to partners and influence the business
- Work closely with APAC marketing partners to understand their needs and deliver data analysis to support decision-making that leads to improved marketing performance
- Take initiative, find opportunities to make business impact
- Approach analyses with minimal guidance and have structured, strategic thinking to design a plan before digging into data
- Collaborate across a global network of colleagues, with teamwork as a priority
- Manage multiple projects involving complex data collection, analysis, and application
- Build on your enthusiasm for continuous learning and improvement
Qualifications
- Bachelor’s degree in STEM (Science, Technology, Engineering, and Math) field or economics; Advanced degrees preferred
- 3-5 years relevant hands-on analytical experience, with the ability to manage the analytical process and translate findings from the data into recommendations for our partners
- Knowledge of and practical experience with statistics, probability, and hypothesis testing
- Strong SQL skills including experience querying complex datasets from a variety of multiple sources
- Proficiency in R statistical programming (or equivalent) to explore diverse data sets and create descriptive and predictive models
- Curious and creative, you enjoy exploring data and finding the next big opportunity
- Strong analytical, problem-solving, and critical thinking skills
- Able to operationalize abstract questions into a quantitative investigation and tackle them in a data-driven manner
- Strong communication skills - regular project updates, communication with and across teams, and analytical “storytelling”
- Ability to work collaboratively as a team, and with other teams spread globally
- You have the enthusiasm and motivation to challenge thinking and promote meaningful change
What's in it for you?
- A health allowance, to go towards the cost of private health insurance for you and your family
- Life and salary continuance insurance
- An employee assistance program, including coaching and therapy sessions to support your wellbeing
- An inclusive parental leave policy that supports all parents and carers
- 17.5% annual leave loading
- Bonus end of year leave days
- Volunteer leave and charitable donation matching
- A fitness reimbursement program
- A flexible work reimbursement program
- Free EA games,