Director, Trade Marketing (Sephora & SWAK)

The Director, Trade Marketing will play a pivotal role in shaping and executing innovative marketing strategies to enhance brand visibility and drive commercial success across Sephora's key markets in the United States, Canada, and SWAK.

Key responsibilities:

• Develop and execute trade marketing programs to maximize impact and consumer engagement
• Lead overarching account Sephora strategy, including In-The-Kitchen sessions mapping out product priorities, key bets, exclusives, and key marketing levers
• Partner closely with Director of Retail Media to ensure alignment with overarching account objectives
• Liaison between Commercial team & PR/Influencer team on Sephora support needs
• Oversee the development and execution of sampling initiatives to enhance product exposure and consumer engagement
• Lead forecasting efforts to ensure accurate inventory planning, optimizing sampling strategies to maximize brand reach and conversion
• Develop and manage comprehensive VM briefs tailored to Sephora's retail environment
• Lead the conceptualization, development, and execution of exclusive Sephora product sets

Requirements:

• 7+ years of related Marketing experience with beauty industry experience preferred
• Strategic thinking with demonstrated business acumen and ability to develop recommendations based on data
• Ability to influence others, gaining support and buy-in towards a desired outcome
• Highly organized, detail-oriented, and results-oriented with a strong ability to manage multiple projects simultaneously in a fast-paced environment

Benefits:

• Base Salary Range - $155,000-165,000
• Generous staff discount to use on all products
• Medical, dental, and vision benefits
• Commuter Benefits (Pre-tax)
• Flex Spending Account (FSA)
• Employee Assistance Program (EAP)
• 401(k) with Company match
• Paid Time Off
• Birthday PTO