Product Manager, Global App

Electronic Arts is seeking a Product Manager, Global App to shape the core player experience across the mobile app. The role focuses on improving how players discover, engage with, and return to creator-driven content across priority markets.

The Product Manager will define product requirements and support execution across key app surfaces, including onboarding, home and discovery, content detail pages, profiles, notifications, social engagement features, and in-app guidance.

Responsibilities:

• Oversee roadmap areas across the Global App experience
• Define and track main app metrics
• Identify friction in the player journey and prioritize improvements
• Partner with design and engineering to deliver intuitive app experiences
• Collaborate with regional teams on localization and culturalization
• Work with Growth on lifecycle hooks and re-engagement opportunities
• Partner with Trust & Safety and Policy teams to embed safety-by-design
• Use product analytics and experimentation to inform prioritization

Requirements:

• 4-7 years of product management experience in consumer mobile products
• 3+ years of experience shipping user-facing features
• Experience with mobile UX, discovery, and user lifecycle design
• Comfort using data and experimentation to evaluate performance
• Familiarity with localization and global product considerations
• Mandarin and English written and verbal communication skills
• Bachelor's degree in CS, Engineering, HCI, Design, Economics, Business, or related field