Description
The Enablement Engineer will be an integral part of Adobe's Growth and Martech Engineering team, responsible for implementing Adobe Experience Cloud solutions across Adobe.com and other key Adobe digital surfaces.
This role involves taking ownership of building scalable web data collection and tagging strategies and implementing them using AEP's Data Collection tools, JavaScript, and other supporting tools on a large-scale web platform.
Key responsibilities include:
- Partnering with marketing, product, and analytics to define tracking requirements and turn them into technical specs
- Designing scalable tagging with Adobe Tags and AEP Web SDK
- Building data layers that capture data accurately
- Aligning implementations with XDM schemas and business logic
- Configuring AEP (schemas, datasets, identity namespaces, ingestion)
- Working with QA to validate via AEP Debugger and browser DevTools
- Upholding data governance and privacy (GDPR, CCPA)
- Integrating Martech and third-party tools
- Providing documentation, training, and support on digital data instrumentation standards
The ideal candidate will have:
- 5+ years in digital analytics/Martech implementation, working closely with developers on tracking and data pipelines
- Strong Adobe stack experience: AEP (Web SDK/Alloy.js, Real-Time CDP, XDM), Tags/TMS, Analytics, and Customer Journey Analytics
- Solid front-end skills (JavaScript, HTML, DOM; React/Angular a plus) with production-quality code, secure coding, and testing practices
- Expertise in data layer design, governance, and debugging (browser DevTools, AEP Debugger)
- SQL experience querying analytics data (BigQuery, Snowflake, or AEP Query Service)
- Comfortable using AI-assisted development tools in daily workflows
- Strong communicator; effective with technical and non-technical partners
Nice to have:
- Experience with Consent Management Platforms (CMPs), server-side tagging, or integrations with platforms like Snowflake or BigQuery
- Adobe certifications in AEP or Analytics
- Experience with extensive data pipelines and large-scale data processing tools
- Full-stack engineering familiarity and skills (Node.js or equivalent, Database, Front-end, etc.)
The expected pay range for this position is $114,100 - $214,950 annually in the U.S., and $148,500 - $214,950 in California.