Description
We are seeking a Student Marketeer to represent Red Bull at Lagos State University. As a Student Marketeer, you will be an ambassador for the brand, promoting Red Bull products and engaging with students on campus.
Responsibilities:
- Live and breathe the Red Bull brand personality and values, representing the brand in a premium way through everyday interactions with consumers
- Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your university
- Create a strong network on and around your campus, establishing and maintaining relationships with key local individuals
- Identify local collegiate content creators in relevant Red Bull scenes and work with your FMS to bring them into the World of Red Bull
- Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time
- Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers
- Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations
- Increase brand engagement on your Social Media handles through authentic content
- Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on your campus and in your region
- Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond
- Leverage relevant assets from the world of Red Bull in order to keep us top of mind in sales accounts
- Ensure perfect execution of defined store standards
- Deliver executional excellence and show love for the details in all areas of your role
- Share ideas and collaborate with your team through regular face-to-face and online interaction
- Plan and report your activities in the dedicated online platform in a timely manner and with accuracy
- Contribute to business development by providing local insights, trends, and overall opportunities
Requirements:
- Must be at least 18 years of age
- Must be a current undergraduate student at Lagos State University
- Must not be in their first or final year of study
- Must have a valid Nigerian driver's license
- Must be fluent in English, additional languages an advantage
- Able to work flexible part-time hours, including some evenings and weekends
- Immersed in student life with an understanding of the university landscape and local city, including behind-the-scenes activities and hot-spots
- Connected with a diverse range of influential groups and individuals on campus (both student and university management)
- Affinity for project management, working 'behind the scenes', and winning sales
- A team player, willing to represent Red Bull with branded outfits and onboard the iconic Red Bull Mini