Description
We are now looking for a marketing lead dedicated to product promotion to join the automotive team. In this role, you are responsible for defining and driving marketing strategy for NVIDIA's vehicle technology hardware and software products. These products include AI compute, simulation platforms, and autonomous driving solutions. You'll craft compelling narratives, positioning, and assets that communicate how NVIDIA is transforming the car into an AI software-defined, intelligent machine. Attention to detail, an eye for quality, and the ability to translate technical innovations into clear customer value are essential. As a Product Marketing Manager, you will be an expert on market trends, competitive dynamics, use cases, and customer adoption patterns across the automotive ecosystem.
What you'll be doing:
- Product Messaging: Complete positioning and messaging that brings key narratives, value propositions, and proof points to life across campaign creative and communications. Develop clear and differentiated messaging for NVIDIA automotive solutions across OEMs, tier-1 suppliers, ecosystem partners, and developers.
- Own go-to-market planning for various product releases. Ensure consistent messaging and activation across events and channels. Collaborate with product management, PR, marketing, and other teams.
- Sales Enablement: Develop collateral, presentations, and playbooks that enable sales and partner teams to communicate NVIDIA automotive value across technical and executive audiences.
- Customer insights and feedback: Own and maintain a customer feedback loop that captures success stories, testimonials, and market signals to validate messaging, strengthen positioning, and advise product and go-to-market strategy.
- Market and Competitive Insights: Gather market intelligence and competitive data to advise product strategy, pricing, and positioning. Translate insights into actionable recommendations for business and marketing teams.
What we need to see:
- 12+ years of product marketing experience in related high-tech B2B markets , automotive, semiconductor, cloud, or AI preferred
- Bachelor's degree in a relevant field; strong technical SW or HW background (or equivalent experience)
- Strong written and verbal communication skills with demonstrated ability to influence across cross-functional teams
- Experience engaging with automotive original equipment manufacturers, first-tier suppliers, or ecosystem partners a plus.
- Creative, eloquent, and technically proficient marketer passionate about AI, autonomous driving, and the software-defined vehicle
- Proven track record to simplify complex technology into crisp, compelling business value propositions
- Self-starter who thrives in a multifaceted, fast-paced environment and takes ownership of projects end-to-end
- Outstanding storytelling and visual communication skills , including writing, PowerPoint, and data-driven presentations
Ways to stand out:
- Background in AV or ADAS
- Background in Robotics