Description
ElevenLabs is seeking a highly motivated, self-starter Field Marketing Manager to build the engine that fills the funnel for its North America GTM team. The successful candidate will be responsible for creating the moments that bring enterprise buyers to the table, from executive dinners and roadshows to industry conferences, roundtables, and account-based programs aimed at named buying committees.
The ideal candidate will have 7+ years in B2B field, industry, or regional marketing, with a demonstrated track record of building programs that directly influenced pipeline and closed revenue. They will have deep experience marketing into at least two of: healthcare, financial services, telco, retail and e-commerce.
Responsibilities:
- Build the engine that fills the funnel for your industries, a repeatable program mix that creates net new pipeline quarter over quarter
- Develop and execute the North America field plan for two to three industries, from territory and account strategy through budget, execution, and attribution
- Partner with Enterprise and Strategic account executives on named account lists
- Design the program mix: executive dinners, industry conferences, roadshows, roundtables, customer advisory sessions, and 1:few account-based plays
- Create the vertical narrative with Product Marketing
- Manage event budgets and timelines, and report pipeline created and cost per opportunity
- Analyze program performance in Salesforce and Dream Data
- Follow up with participants in collaboration with the GTM and growth teams
- Work with Paid Media and Demand Generation to amplify field programs
- Own end to end execution
Requirements:
- 7+ years in B2B field, industry, or regional marketing
- Deep experience marketing into at least two of: healthcare, financial services, telco, retail and e-commerce
- Track record reaching enterprise buying committees on six and seven figure deals
- Fluency in Salesforce and marketing attribution
- A peer relationship with GTM
- Comfortable running an executive dinner, speaking at events, and partnering with C-level stakeholders
- Sharp judgment on what to cut
- Willing to travel roughly a third of the time across North America
- Transparent and unafraid to challenge
- An AI-first working style, and a passion for ElevenLabs technology
- Bias toward shipping
Benefits:
- Innovative culture
- Growth paths
- Learning & development
- Social travel
- Annual company offsite
- Co-working