Martech Engineer

ElevenLabs is an AI research and product company transforming how we interact with technology. The company launched in January 2023 with the first human-like AI voice model and serves millions of users and thousands of businesses.

The Martech Engineer role is a key position that owns the measurement layer end-to-end, including the tag manager setup, tracking and attribution scripts on sites, and server-to-server conversion tracking.

Responsibilities:

• Own the tag manager setup end-to-end, including the server-side GTM container
• Work with the paid marketing team daily to fix tracking bugs, set up tracking for new landing pages and campaigns, and debug discrepancies
• Build and maintain server-to-server conversion tracking and validate pixel vs server deduplication
• Improve tracking script performance and correctness
• Define event schema and UTM conventions and document them
• Build monitoring and alerting for the measurement stack

Requirements:

• Strong JavaScript/TypeScript skills
• Hands-on experience with Google Tag Manager and conversion APIs
• Experience debugging attribution discrepancies
• Solid understanding of web performance and Core Web Vitals

Benefits:

• Innovative culture
• Growth paths and opportunities
• Learning and development support
• Social travel and annual company offsite
• Co-working stipend

Location: This role is remote and can be executed globally.

Growth potential:

• Own the whole martech and measurement area
• Grow toward senior/staff IC on the engineering track
• Broaden into data engineering and attribution modelling