Senior Data Analyst

We are seeking a Senior Data Analyst to join our EA SPORTS FC Mobile Shanghai team. As a Senior Data Analyst, you will play a crucial role in defining measurements and instrumentation specs to track in-game behavior and partner requests.

Responsibilities:

• Define measurements and instrumentation specs (events, parameters, schemas) to track in-game behavior and partner requests.
• Perform deep dives on player segments, funnels, progression, churn, and spend; translate findings into prioritized actions.
• Design and evaluate A/B and multivariate tests; measure impact of events, content updates, and campaigns.
• Build and maintain dashboards, recurring reports, and self-serve queries for daily performance facilitating decision-making.
• Apply AI/ML techniques in data & analytics (e.g., segmentation, propensity, LTV/churn models, anomaly detection, forecasting) to improve targeting and outcomes.
• Communicate insights through clear storytelling and recommendations to global partners.

Qualifications:

• More than five years in analytics/data roles; advanced SQL plus Python or R.
• Strong foundation in statistics/experimentation and applied modeling; experience with machine learning is required.
• Experience with large-scale data environments (e.g., Hadoop/Spark, Redshift/BigQuery/Snowflake).
• BI/dashboard experience (e.g., Tableau/Looker/Power BI).
• Strong cross-functional collaboration and communication across regions/time zones.
• English is required.

Work Arrangement: Hybrid/Onsite with flexible work options.