Description
We believe in the potential of all people to give ideas, regardless of gender expression, race, religion, affective-sexual orientation, origin, age, and disability. In the world of Red Bull, all people are welcome.
As a Red Bull Student Marketeer, you will be part of the world's most dynamic and trained brand ambassador program. You will understand the target audience of Red Bull and be responsible for promoting the brand image and product functionality on your campus and in your region.
The objective of the Student Marketeer program is to reach new consumers, enthuse university students, increase sales, and manage the Red Bull brand on your campus. This includes direct contact with consumers and customers, inviting them to try products, as well as working at Red Bull events to ensure an unforgettable brand experience for consumers.
Responsibilities
- Be a brand ambassador and product expert: live and breathe the brand personality and company values, representing the brand exceptionally through daily interactions with consumers and/or customers.
- Expand consumer base: invite people to try Red Bull in the right places and at the right time, responding assertively to consumer inquiries.
- Create and execute a personalized and innovative plan on campus, involving students and bringing the brand to life at university.
- Establish a solid network of contacts through relationships with key stakeholders.
- Drive brand engagement on social media through authentic content.
- Work at Red Bull events and supported events to ensure an unforgettable brand experience for consumers.
- Be a sales expert: build relationships with local customers at points of sale and ensure that Red Bull is available and visible to consumers.
- Collaborate with sales to open new distribution points for Red Bull on your campus and beyond.
- Utilize relevant Red Bull resources to keep the brand present with local customers.
- Ensure execution according to 'perfect store' standards.
- Demonstrate excellence in execution and attention to detail in all areas of activity.
- Share ideas and collaborate with the team through regular face-to-face and online interactions.
- Plan and report activities through a dedicated online platform in a timely and accurate manner.
- Contribute to developing Red Bull's media platforms by providing local information, trends, and general opportunities.
Requirements
- Active enrollment
- Formation from the second semester of 2028, preferably in Administration, Communication, Public Relations, Journalism, Advertising and Propaganda, or Marketing courses
- Valid driver's license category B
- Passionate about the Red Bull brand and product
- Excellent communication skills
- Charismatic, energetic, positive, and extroverted personality
- Immersed in student life, with a broad understanding of the university scenario, city, and region, including extracurricular activities and points of interest
- Highly accessible and sociable, with the ability to relate to different people in various situations
- Creative mindset and entrepreneurial spirit, with a high sense of responsibility and initiative
- Ability to balance part-time work and studies
- Affinity and desire to learn and apply a new range of skills, especially in marketing and sales
- Connected to various groups and influential individuals on campus