Description
At Instacart, we're transforming the grocery industry by delivering an essential service that customers rely on to get their groceries and household goods.
We're building a new, distinctive pillar of the Instacart Platform , an emerging portfolio of AI-driven retailer solutions , and the go-to-market infrastructure to scale it.
As a Director of AI Solutions Strategy & Planning, you will lead the development of a comprehensive GTM strategy for Instacart's AI-driven solutions, spanning consumer experiences, ecommerce analytics, and enhanced retailer workflows.
Key responsibilities:
- Develop a GTM strategy for AI-driven solutions, including consumer experiences, ecommerce analytics, and enhanced retailer workflows
- Establish cross-functional alignment across Product, Sales, Marketing, Finance, and Legal
- Launch pilot programs and experimentation frameworks to validate AI-powered products with real retailer feedback
- Enable sales teams with AI-specific strategies, enablement materials, and training programs
- Conduct market intelligence and competitive analysis to inform product and commercialization decisions
Must-have qualifications:
- 8+ years of experience in strategy, product commercialization, or GTM planning
- Proven track record of defining and executing strategies for emerging offerings and driving measurable market impact
- Experience developing GTM strategies for AI-powered products, retailer solutions, or enterprise technology platforms
- Deep understanding of AI technologies and ability to translate technical concepts into business value
- Expertise in product positioning, pricing frameworks, and solution packaging
- Strong analytical capabilities, including experience with modeling, forecasting, and evaluating solution performance
- Exceptional cross-functional leadership skills
- Excellent written and verbal communication skills
- Strong quantitative skills
Preferred qualifications:
- Familiarity with conversational AI, ecommerce analytics, or retail technology applications
- Advanced knowledge of AI product monetization models
- MBA or advanced degree in business, technology, or a related field