Description
ElevenLabs is seeking a Creative Strategist, Mobile to join its team. The role involves delivering creative marketing campaigns, experiments, and building the creative engine that powers performance marketing across various acquisition channels.
The ideal candidate will have 5+ years of experience in performance creative, art direction, growth marketing, creative strategy, or design at a high-growth consumer product or technology company. They should have deep expertise with generative AI for image and video creation, experience creating high-performing ads across major paid acquisition platforms, and strong understanding of creative experimentation, performance marketing, A/B testing, and data-driven optimization.
Responsibilities include:
- Designing creative systems, concepts, and templates, mood boards, briefs, and AI workflows that power high-velocity ad production
- Creating visually-stunning, brand-aligned, static ad campaigns end-to-end in Figma and ElevenLabs
- Directing agency partners with clear and compelling creative briefs, UGC scripts, storyboards, scripts, and feedback on creative concepts
- Creating and launching creative testing programs across Meta, Google, YouTube, Reddit, and emerging acquisition channels with Performance Marketing and agencies
- Developing a structured creative roadmap with recurring testing sprints and clear learning agendas
- Designing analytical frameworks to identify winning creative patterns using performance data and creative analysis
- Researching and mapping creative trends across competitors, consumer categories, and best-in-class mobile apps to generate new hypotheses for testing
- Partnering closely with Performance Marketing and agencies to rapidly iterate and scale winning campaigns
- Continuously improving the creative production pipeline through AI automation, reusable templates, and scalable workflows
- Analyzing which creative is resonating most with the audience through ad platforms and tools like Motion
- Raising the creative quality bar while ensuring every asset is designed to maximize measurable business outcomes
The company offers various benefits, including:
- Innovative culture
- Growth paths
- Learning & development support
- Social travel stipend
- Annual company offsite
- Co-working stipend
Location: Remote with a preference for timezones in US - East and Europe