On Premise Distribution Manager

The On Premise Distribution Manager (OPDM) drives best-in-class execution via DSD distributors and owns relationships with the foodservice distribution network. The main priorities include achieving distribution and volume goals within the region and developing premium brand execution in alignment with national strategy.

Key Responsibilities:

• Communicate strategic priorities and initiatives
• Develop annual business plans and track KPIs
• Monitor sales/POS and interact with Red Bull systems
• Ensure implementation of On-Premise account standards
• Coach Distributor Partners (DPs) to execute with excellence
• Provide consistent training to the DP sales force
• Develop Monthly Planning Reviews (MPR)

Areas of Responsibility:

Driving Red Bull North America (RBNA) Strategy and Creating Alignment with Distributors

• Develop communication processes to ensure proper alignment and understanding of strategies, initiatives, and targets
• Continually communicate with DP key principals to assess progress against strategy and initiatives
• Ensure strong communication of cell and regional initiatives to DP
• Establish communication schedules for National On Premise Account mandates and LTOs
• Ensure DPs implement tracking systems to monitor progress against targets
• Share best practices across the network
• Drive best-in-class execution of annual business plans through distributors

Go-to-Market Strategy

• Establish communication schedules for National On Premise Account mandates/LTOs, VIP Program status, and pricing alignment
• Ensure DPs implement tracking systems to monitor progress against targets
• Lead internal On Premise foodservice strategy for the region
• Coordinate and execute local food shows

Business Plan

• Provide ongoing feedback to HQ and region leadership on performance of region KPIs
• Develop annual business plans/strategies for organization requirements
• Develop plans with DP during MPR and MYR to course-correct and achieve annual business plans
• Identify and acquire prioritized incremental foodservice operator targets within the region

Business Intelligence

• Develop a deep understanding of the responsible market and its characteristics
• Maintain strong working knowledge of Red Bull and relevant distributor/branch systems
• Analyze monthly reports to find largest areas of opportunity for DP
• Manage and track internal budgets
• Forecast and plan volume per distributor location

Distributor Structure and Accountability Expert

• Work in the field with the broader On-Premise region team to develop effective programs and relationships
• Highlight opportunities and develop curated targets for ONP dept blitzes and sales interactions
• Have thorough working knowledge of distributor's internal systems and structure
• Understand distributor's hierarchy and have relationships from top-down

Distributor Training

• Lead team-based training initiatives to develop and support the DP sales team
• Provide individual coaching and development of DP workforce
• Ensure adoption/usage of WINGTIPS, training tools

Requirements:

• Bachelor's degree required
• Outstanding sales experience and track record in Consumer Product Goods and/or FMCG, foodservice industry (Beverage Preferred), 5+ years
• Distributor, Supplier, and/or Broadline distributor experience preferred
• Demonstrated ability to teach, develop, and manage distributors
• Cross-functional work and change management experience a plus
• Strong On Premise industry knowledge and experience
• Entrepreneurial, solution-oriented, strategic mindset
• Strong analytical and financial acumen
• 4+ years' experience displaying dynamic leadership skills to manage and motivate third-party sales teams preferred
• Excellent negotiation and influencer skills
• Ability to influence without authority
• Clear and proven ability to develop and implement successful sales and trade marketing strategies
• Excellent communicator, including presentation skills and training ability
• Proficient in Microsoft Excel and PowerPoint
• Valid Driver's License
• Fluent in English, additional language skills an advantage

What We Offer:

• Base salary range: $92,000 - 138,000 + cash incentives
• Comprehensive Medical, Dental and Vision Plans
• 401k Match
• Family Leave
• PTO & Paid Holiday Schedule
• Pet, Legal, and Life Insurance
• Tuition Reimbursement