Description
As the Director of Technical Marketing at Databricks, you will lead and scale the team responsible for explaining Databricks products and what you can do with them, at scale to technical buyers and practitioners.
You will own the strategy and execution of technical content in written and video form, demos, workshops, launch storytelling, and outbound evangelism that drives technical mindshare, consideration, product adoption, and ultimately pipeline.
Your team will increasingly produce content designed to educate both humans and agents alike.
You will also play an outsized role in programming the technical content for key Databricks events, such as the Data + AI Summit and Data + AI World Tour.
Reporting to the SVP of Product & Solutions Marketing, you will manage a team of 6+ Technical Marketing Managers and serve as the connective tissue between Product, Product Marketing, Field Engineering, and the broader technical community.
The impact you will have:
First 6 months:
- Assess the current TMM team's strengths, gaps, and capacity; establish a clear operating model with defined ownership areas and a quarterly planning cadence.
- Own and deliver the technical content agenda for Data + AI World Tour and/or the next major Tier 1 event, achieving ≥4.5/5.0 average session ratings and measurable pipeline contribution.
- Launch or significantly expand at least 2 new outbound evangelism motions that grow Databricks' external technical reach by ≥25%.
- Build an AI-powered publishing engine that enables the TMM team to scale content faster.
- Establish yourself as a credible external technical voice, publishing 3+ original technical pieces and representing Databricks at 2+ external events or podcasts.
First 12 months:
- Scale the TMM team to meet growing demand across an expanding set of technical personas.
- Work with Databricks Field Engineering and FDE to capture repeatable product use cases into a Solutions Library.
- Build and operationalize a "1 launch → many assets" content engine that converts every major product launch into persona-specific learning journeys.
- Grow Databricks' YouTube and social technical content reach by 2x.
- Drive measurable contribution to AEO/GEO.
First 18–24 months:
- Establish Databricks as the default place every technical practitioner learns data + AI.
- Build a formal Databricks Creators program that turns independent creator reach into co-owned, accurate, early-access content.
- Develop the TMM team into a recognized center of excellence.
What we look for:
- 10+ years of experience in technical marketing, developer relations, solutions engineering, field engineering, or a related technical field.
- 3+ years of people management experience, with a track record of hiring, developing, and retaining high-performing technical teams.
- Deep technical fluency in data, AI/ML, and cloud platforms.
- Demonstrated outbound evangelism skills, including a visible external presence.
- Experience owning technical content strategy for major product launches and flagship events.
- Strong cross-functional influence with a proven ability to partner with Product Management, Product Marketing, Field Engineering, and Sales.
Preferred:
- Experience with data platforms, lakehouse architectures, Apache Spark, or related open-source data technologies.
- Experience building or scaling a YouTube channel, podcast, or technical content program.
- Familiarity with GEO / AI answer engine optimization strategies.
- Experience with technical community building, creator programs, or influencer engagement.