Local Sales Manager

WFAA/KFAA, the TEGNA-owned ABC affiliate in Dallas, TX, is seeking a Local Sales Manager (LSM) to lead and develop a high-performing sales team, driving revenue growth across television, streaming, and digital.

The LSM will focus on growing market share, developing new business opportunities, and coaching Account Executives and Account Managers to achieve their goals. This position reports to the Director of Sales.

Responsibilities:

• Recruit, retain, and effectively train top sales and support talent on selling TV and TEGNA's digital products.
• Lead and develop a team of Account Executives and Account Managers, creating a culture of accountability, collaboration, and strong sales performance.
• Provide hands-on field coaching, including prospecting, client meetings, needs analysis, proposal development, presentations, and closing business.
• Identify market potential through lead generation, prospecting, and qualification, with a focus on growing local direct business.
• Develop sales strategies to ensure the team meets or exceeds revenue goals across broadcast, streaming, CTV, and digital.
• Hold the team accountable for sales activity, pipeline development, new business growth, and individual performance goals.
• Analyze client needs to develop integrated marketing solutions that deliver measurable results.
• Develop strong relationships with local clients, agencies, and community partners, managing key accounts and ensuring excellent customer service.
• Identify opportunities to grow revenue through sponsorships, sports partnerships, special projects, and integrated marketing programs.
• Collaborate with the Director of Sales on forecasting, budgeting, pricing strategy, and revenue planning.
• Review and adjust metrics to monitor sales performance, market share, and emerging business opportunities.

Requirements:

• Minimum 5 years of successful broadcast TV sales and account engagement experience, including demonstrated sales leadership experience.
• Proven track record of achieving or exceeding sales goals in the broadcast TV industry.
• Strong background in local direct business development.
• Established leadership skills and demonstrated ability to recruit, coach, and develop high-performing sales teams.
• Strong understanding of integrated marketing solutions, including digital advertising platforms and audience data.
• Strategic thinker and disciplined executor comfortable developing and making recommendations to senior management.
• Ability to build an inclusive, positive, and accountable sales culture.
• Proficiency with various software and tools, including Excel, Word, PowerPoint, WideOrbit Sales, Salesforce, and Comscore.
• Ability to manage multiple tasks and projects effectively under deadline pressure.
• Strong attention to detail, problem-solving skills, and accuracy.
• Strong presentation and communication skills with internal and external customers and partners.

Benefits:

• Comprehensive benefits package, including medical, dental, and eye care coverage.
• 401(k) program with company match.
• Paid Time Off (PTO) and paid holidays.
• Access to virtual doctor's appointments and therapy sessions.