Description
Grab is Southeast Asia's leading superapp, providing various services such as food delivery, financial management, and ride-hailing.
You will report to the Growth, Demand Planning and Marketing team to support the growth and marketing workstreams that drive Grab's Autonomous Vehicle expansion and adoption.
In this hands-on internship, you will move between campaign and partnership execution, marketing asset production, passenger insights, operational readiness, and performance reporting.
The Critical Tasks You Will Perform:
- Support demand and growth workstreams by planning and building promotional campaigns, and referral or engagement programmes that grow rides and unique riders.
- Support go-to-market and marketing execution by producing and coordinating passenger-facing assets and content across channels, and supporting partnership activations.
- Translate customer feedback into clear insights to improve the passenger experience.
- Support demand and passenger operations readiness, including events, reservations, on-ground assets, deployment coordination, and special activations.
- Track main ridership and campaign metrics and help maintain regular performance reports.
QUALIFICATIONS:
- Currently pursuing or have recently completed a bachelor's degree in Business, Marketing, Economics, Communications, or a related field.
- Experience driving events, growth and marketing campaigns.
- Comfortable working with data in spreadsheets to track performance and draw simple conclusions, and are willing to pick up SQL or basic analytics tools.
- Experience with marketing and content, with an eye for how messaging and assets land with an audience.
- Adapt between hands-on execution and analytical work.
- Experience engaging with AI tools and latest technologies to enhance productivity, improve workflows, and contribute new ideas.
- Meticulous attention to detail and a genuine interest in mobility and the autonomous vehicle space.
Life at Grab:
- Comprehensive Medical Insurance
- Leave Entitlement
- Flexible Work Arrangements
- Community Involvement
- FlexWork arrangements
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://jobs.smartrecruiters.com/Grab/744000147417909-intern-growth-and-marketing-autonomous-vehicles-