Description
Compensation
The base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The salary range for this position is $240K – $300K, with generous equity, performance-related bonuses for eligible employees, and the following benefits.
Benefits include:
- Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
- Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
- 401(k) retirement plan with employer match
- Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
- Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
- 13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time
- Mental health and wellness support
- Employer-paid basic life and disability coverage
- Annual learning and development stipend to fuel your professional growth
- Daily meals in our offices, and meal delivery credits as eligible
- Relocation support for eligible employees
- Additional taxable fringe benefits, such as charitable donation matching and wellness stipends
About the Team
The Marketing Insights & Analytics team develops a deep understanding of markets, audiences, behaviors, attitudes, and needs to inform marketing, product, and business decisions. We partner across OpenAI to build foundational audience understanding, shape marketing strategy, inform thought leadership, and measure performance.
About the Role
As Market Research Lead, ChatGPT, you will help shape our Insights & Analytics strategy and set research direction for a major business area or cross-functional initiative. You will independently define and lead multiple complex research workstreams, connecting audience behavior, perceptions, and feedback to decisions across product, brand, and growth.
Responsibilities
- Set research strategy, priorities, and goals for a major business area, aligning the research agenda with critical decisions and anticipating future needs.
- Independently define, prioritize, and lead multiple complex quantitative and qualitative research workstreams, balancing business impact, rigor, speed, and resources.
- Serve as a strategic partner to brand, product marketing, creative, product, and other teams, helping shape business strategy and goals through insights.
- Address challenges such as reaching new audiences, evolving our brand, positioning our product suite, and improving experiences.
- Connect primary research with behavioral data and other evidence, partnering with analytics colleagues to build a holistic understanding of our audiences.
- Translate complex findings into clear narratives and actionable recommendations that influence senior leaders and align stakeholders around decisions.
- Set technical and quality standards for research design, execution, analysis, and interpretation, including work delivered by agencies and vendors.
- Develop reusable frameworks and foundational research that strengthen the team’s ability to answer complex questions over time.
Requirements
- 12+ years of experience in mixed-method market research and data analysis, with deep expertise in quantitative and qualitative methods.
- A track record of setting research strategy and independently leading multiple complex workstreams across a substantial business area or cross-functional initiative.
- Strong judgment in ambiguous situations, including identifying the right questions, prioritizing competing needs, and choosing methods that support consequential decisions.
- Hands-on expertise across the full research lifecycle, including instrument design, sampling, weighting, statistical analysis, and reporting.
- Demonstrated success synthesizing evidence from multiple sources into recommendations that influence senior leadership and marketing, product, or business strategy.
- Experience spanning product or go-to-market research, positioning and messaging, brand strategy, campaign development, and tracking.
- Experience conducting global research and managing agencies or vendors to deliver high-quality outcomes.
- Experience establishing research standards, developing reusable frameworks, and mentoring experienced researchers or cross-functional peers.
- Proficiency with statistical analysis and survey programming.