Description
We are currently seeking an experienced professional to join our team in the role of AVP - Data and Analytics.
Principal responsibilities:
- Explore, cleanse and transform large volumes of customer, product, channel and interaction data across platforms including GCP and Hadoop.
- Develop cross-sell/NBA analytics, including propensity/uplift models, segmentation, eligibility rules and prioritisation logic.
- Engineer features from CRM and behavioural signals (e.g., digital journeys, RM activities, campaign responses) to improve model performance and interpretability.
- Build and iterate prototypes using Python/SQL and relevant tooling; create decision-ready dashboards and monitoring views in Looker.
- Partner with CRM, product and Business stakeholders to define use cases, success metrics and test-and-learn approaches (e.g., A/B testing, champion–challenger).
- Communicate modelling approach, assumptions, limitations and outcomes clearly to technical and non-technical audiences.
- Translate insights into actionable recommendations and implementation-ready artefacts (e.g., scoring outputs, business rules, playbooks, targeting lists).
- Drive continuous improvement through automation and modern tooling (including AI/LLM-enabled approaches where appropriate) to streamline analysis and delivery.
- Maintain strong engineering discipline (version control, documentation, reproducibility) and contribute to shared code assets.
Requirements:
- 6+ years’ experience in banking analytics/data science, with a structured and well-organised approach to delivery.
- Strong understanding of CMB products and operating model, with particular depth in CRM and customer engagement processes.
- Advanced Python and SQL skills, with proven experience analysing large datasets and performing complex statistical analysis.
- Demonstrated end-to-end delivery experience (development through implementation) in at least one of the following: recommendation/next-best-action, customer propensity modelling, uplift modelling, NLP/NLU, social network analysis, or path analysis (e.g., browsing behaviour or geolocation).
- Strong working knowledge of GCP services and analytics tooling; solid understanding of Hadoop concepts and ecosystem.
- Proven track record of converting data into insights and delivering measurable business impact (e.g., conversion uplift, increased product penetration, improved RM productivity).
- Strong stakeholder management, presentation and communication skills.
- Active GitHub contributor (or equivalent evidence of strong version control and collaborative coding practices).
- Excellent written and spoken communication skills in English.
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://portal.careers.hsbc.com/careers/job/563774611858863