On Premise Event Specialist

The On Premise Festival & 3rd Party Event Specialist plays a critical role in bringing to life Red Bull's national festival and third-party event strategy, positioning the brand at the center of regional and national music festivals & third-party events.

The ideal candidate will help strengthen Red Bull's long-standing history in the global festival and event landscape by bringing to life best-in-class standards/activations which blend creative vision, operational excellence, and partner collaboration.

Responsibilities

• Market Trends and Insights: Keep up-to-date with music industry and cultural trends in the Midwest, sharing valuable insights with regional and national leadership to guide consumer analysis and inform business strategies.
• Market Mapping and Forecasting: Identify, track, and forecast all music festivals and third-party events across the Midwestern region of the US, focusing on key markets and growth trends.
• Partnerships: Align and negotiate festivals and event partnerships, leveraging regional target lists to drive strategic brand presence and growth.
• On Site Execution: Ensure Red Bull's on-site plan supports national business priorities and meets brand guidelines.
• Business Planning: Support the collaborative business planning process with regional teams.
• Festival Segment & Marketing Framework: Support the Festival & Event team and cross-functional departments to develop and execute festival strategies across 10+ festivals and 30+ third-party events annually.
• Contract Rights & Management: Support sponsorship agreements, rights management, deliverable tracking, and partnership fulfillment process.
• Strategy Implementation: Support implementation of approved event strategies through coordination of product guidelines, operational procedures, staffing plans, and execution standards.
• Internal Processes: Coordinate logistics orders, ticketing, hospitality needs, on-site staff, and event credential approvals.
• Partnership Alignment: Support relationships with festival organizers, concessionaires, venue operators, and sponsorship teams to ensure contractual obligations and Red Bull execution standards are delivered as negotiated.
• Vendor & Agency Management: Coordinate with external production agencies, fabrication partners, creative vendors, printers, and logistics suppliers responsible for delivering event infrastructure, activation, and branded assets.
• Venue Management: Support the management of live event and venue partnerships through effective relationship management, executional excellence, product coordination, and performance reporting.
• Event Reporting: Support with event recaps, performance reporting, photo documentation, partnership evaluations, and post-event analysis.
• Cross Departmental Collaboration: Drive regional collaboration to ensure the festival marketing framework is strategically deployed across key festivals and events in the Midwestern U.S.
• Administrative & Meeting Coordination: Maintain action items lists, budget tracking documents, credential databases, ticket allocation, meeting notes, project documentation to ensure alignment across stakeholders and timely completion of deliverables.
• Organization: Maintain clean spreadsheets and documents tracking budget changes, deliverables, and on-site details.

Requirements

• 2+ years of experience in live event production and experiential marketing, with proven festival experience
• Strategic planning and orchestration of multi-layered event programs at Music Festivals & Events
• Experience managing budgets, vendors, and external partners to ensure efficient and high-quality program delivery
• Strong negotiation and stakeholder management skills
• Established relationships within the festival and live events industry
• Experienced in managing $200k+ budgets and multiple projects simultaneously
• Deep understanding of the Midwestern festival and event landscape
• Strong communication, presentation, and organizational skills
• Confident, collaborative leader who fosters team culture and gains buy-in from key partners
• Experience navigating safety concerns and de-escalation in large crowds
• Proficiency with Microsoft Office Suites, project management platforms, and budget tracking tools.
• Self-starter with strong attention to detail and the ability to work independently while driving projects forward.
• Bachelor's Degree preferred
• Fluent in English, additional languages an advantage

What We Offer

• Competitive salary: $72,000 - $108,000 + cash incentives
• Comprehensive benefits package, including Medical, Dental, and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement