Product Promotion and Channel Communications Coordinator

You will be joining Sun Life, a leading financial services company, as a Product Promotion and Channel Communications Coordinator. In this role, you will assist in developing professional product, service, sales materials, and training materials for the Agency and Broker channels.

Responsibilities:

• Assist in developing product promotion materials, sales materials, and training materials
• Prepare and coordinate the production of sales flyers, presentation decks, product videos, training videos, promotional messages, sales tools, and other channel communication materials
• Review materials for accuracy, consistency, visual quality, and ease of use before circulation to relevant distribution channels
• Incorporate product positioning, key customer benefits, sales ideas, and channel feedback into promotional and training materials
• Liaise with Product, Marketing, Operations, Training, Legal, and Compliance teams to collect information and coordinate review and approval process

• Coordinate and support Agency and Broker workshops, product briefings, roadshows, client seminars, and other channel engagement activities
• Manage participant registration, enrolment, attendance records, venue arrangements, event materials, audiovisual requirements, and on-site logistics
• Coordinate with speakers, trainers, business units, distribution channels, vendors, and other relevant stakeholders to ensure smooth delivery of each activity

• Prepare and publish approved new-product information and promotional messages through designated internal and external communication platforms
• Develop clear, engaging, and channel-appropriate promotional messages to enhance product awareness among Agency and Broker users
• Support Agency leaders, financial advisors, and Broker partners by providing adaptable product messages and promotional content for customer engagement

• Coordinate the development of posters, invitations, digital banners, event notices, and other promotional collateral for regular Agency and Broker client seminars
• Prepare artwork layouts and content briefs, and work with internal design resources or external vendors to produce professional and visually appealing materials

• Participate in user acceptance testing of sales tools, digital platforms, calculators, presentation tools, and other channel-facing solutions
• Review system functionality, workflow, content presentation, and user experience from the perspectives of Agency and Broker users

• Assist in preparing and executing promotional and communication plans for new product launches, service enhancements, and business initiatives
• Develop launch materials and communication timelines in collaboration with Product, Marketing, Operations, Training, Agency, Broker, and other relevant stakeholders

Requirements:

• University degree in Marketing, Communications, Business Administration, Event Management, Multimedia Design, or a related discipline
• 5-6 years relevant experience in marketing, product marketing, channel communications, training support, event management, or sales-support functions in a related field
• Practical experience in preparing promotional materials, presentations, communication memos, event artwork, or digital content
• Experience coordinating cross-functional reviews with different stakeholders
• Good in written and spoken English and Chinese, including Cantonese
• Proficiency in Microsoft PowerPoint, Word, and Excel

What We Offer:

• Attractive salary
• 5-day workweek
• MPF
• Group life and group medical insurance
• Excellent career development opportunities