Growth Marketing Manager

Cresta is looking for a Growth Marketing Manager who thrives on creativity, innovation, analytical rigor, and strategic thinking.

The ideal candidate will own the pipeline and acquisition numbers for their channels, build a growth thesis for paid and digital marketing, and lead paid social and search programs.

Responsibilities:

• Own the pipeline and acquisition numbers for channels and decide what to double down on and what to pull back.
• Build a growth thesis for paid and digital marketing from first principles.
• Lead paid social across LinkedIn and Meta Ads and a focused paid search program.
• Partner with the brand designer on ad creative.
• Monitor campaign pacing against budget and pipeline goals.
• Leverage AI tools and audience enrichment platforms to build precise targeting and automate workflows.
• Collaborate cross-functionally with demand generation, content, creative, sales, etc.

Qualifications:

• A track record of excellence in a demanding, analytical field.
• Quantitative fluency and a math-first brain.
• Demonstrated creativity and original thinking.
• Strategic mindset and a sense of ownership over business goals.
• High motor with a hunger to learn and experiment with AI tools.
• Excellent communication skills.

Nice to have:

• Exposure to paid advertising platforms.
• Familiarity with CRM or marketing automation tools.
• Experience with data or audience tools.

Perks & Benefits:

• Comprehensive medical, dental, and vision coverage.
• Flexible PTO.
• Paid parental leave.
• Retirement savings plan.
• Remote work setup budget.
• Monthly wellness and communication stipend.
• In-office meal program and commuter benefits for onsite employees.

Compensation:

• Base Salary Range: $100k - $165k.
• Total compensation includes base salary, equity, and a comprehensive benefits package.