Associate General Counsel, Content, Music, & Marketing

Peloton is seeking a strategic, collaborative, and commercially minded Associate General Counsel to lead legal support across Content, Music, Marketing, and Commercial functions. The successful candidate will advise senior leaders, personally lead complex matters, and manage a small team of legal professionals.

Daily Impact at Peloton

• Advise executives and business leaders across Content, Music, Marketing, Global Operations, and related functions.
• Translate complex legal and commercial issues into clear recommendations and practical paths forward.
• Counsel the business on content expansion, creative partnerships, and commercial initiatives designed to reach new Members and partners.
• Advise client stakeholders on the legal approach to the responsible use of AI across content, marketing, and commercial workflows.
• Balance legal and business risk with commercial objectives, agility, creativity, and a proactive focus on delivery.

Content, Music, and Business Affairs

• Lead transactions involving content development, production, distribution, music licensing, talent, creative partnerships, media, and sponsorships.
• Lead music licensing strategy and deal-making with record labels, music publishers, performing rights organizations, and other rights holders.
• Advise Content leaders on expanding Peloton's original content offerings and developing partnerships with new content partners.
• Develop and implement rights-management and exploitation strategies for Peloton and third-party content.
• Oversee rights clearance, content standards, approvals, risk escalation, deal tracking, royalty reporting, renewals, audits, compliance, and talent-rights administration.

Marketing, Advertising, and Brand

• Advise Marketing, Brand, and Creative teams on brand and product campaigns, customer acquisition, advertising and sales technologies, promotions, Member communications, and marketing collaborations.
• Counsel teams on advertising disclosures, influencer and endorsement arrangements, pricing and promotions, subscription and auto-renewal practices, product placements, and media buys.
• Manage advertising and consumer-protection risk, including FTC, NAD, and state-law matters.
• Help develop creative, commercially effective solutions that protect Peloton's brand and support responsible engagement with Members and consumers.

Commercial Transactions and Global Operations

• Lead and oversee complex third-party agreements supporting Peloton's global operations and commercial activities.
• Oversee direct and indirect procurement, including hardware, components, materials, services, facilities, professional services, strategic sourcing, supplier onboarding, master services agreements, statements of work, and purchase terms.
• Oversee vendor and apparel agreements covering design, sourcing, manufacturing, quality, distribution, fulfillment, sales, and rentals.
• Oversee manufacturing, transportation, logistics, warehousing, delivery, repair, service, distribution models, and other supply-chain relationships across relevant markets.
• Advise on SaaS, technology-enabled services, data, and other enterprise agreements in partnership with Technology, Privacy, Security, and Intellectual Property specialists.

Team Leadership and Performance

• Lead, coach, develop, and retain a small team of legal professionals.
• Set clear priorities and expectations; allocate resources; establish effective operating rhythms; and hold team members accountable for quality, judgment, responsiveness, and results.
• Drive excellence in written work, deal execution, and stakeholder partnership.
• Provide direct, strategic guidance on complex matters and ensure the right balance of delegation, oversight, and escalation.
• Build strong partnerships across Legal, Finance, Procurement, Supply Chain, Operations, Manufacturing, Logistics, Marketing, Content, Music, Brand, Product, and Technology.

Requirements

• 15+ years of relevant legal experience, including significant in-house experience or senior law firm experience supporting a global consumer, technology, media, entertainment, or other complex operating business.
• Significant experience negotiating sophisticated commercial agreements.
• Significant experience with content development, production, and distribution, including music licensing, talent agreements, creative partnerships, and sponsorships.
• Strong command of advertising and consumer-protection laws.
• Experience supporting a subscription, platform, digital media, retail, hardware, or other consumer-facing business; global experience strongly preferred.
• An engaged leader who directly handles complex matters while empowering and mentoring team members to deliver high-quality work.
• Proven experience building, managing, coaching, and motivating legal professionals, including setting expectations, giving candid feedback, and driving accountability.
• Excellent judgment, communication, and interpersonal skills, with the ability to influence from the individual-contributor level through the C-suite.
• Practical, solutions-oriented judgment and the ability to prioritize multiple high-impact matters in a fast-paced environment.
• Member in good standing of the New York State Bar or of another U.S. state bar and eligible to register as in-house counsel in New York.

Benefits

• Medical, dental, and vision insurance
• Generous paid time off policy
• Short-term and long-term disability
• Access to mental health services
• 401k, tuition reimbursement, and student loan paydown plans
• Employee Stock Purchase Plan
• Fertility and adoption support and up to 18 weeks of paid parental leave
• Child care and family care discounts
• Free access to Peloton Digital App and apparel and product discounts
• Commuter benefits and Citi Bike Discount
• Pet insurance