Description
Electronic Arts creates entertainment experiences that inspire players and fans worldwide. The company is looking for a Product Manager, Global App to shape the core player experience across the mobile app.
The Product Manager will focus on improving how players discover, engage with, and return to creator-driven content across priority markets, while ensuring the app experience remains intuitive, scalable, safe, and compatible with a shared global platform.
Responsibilities:
- Define product requirements and support execution across key app surfaces
- Work with engineering, design, data, growth, trust and safety, and regional partners to improve activation, retention, and overall app experience quality
- Oversee roadmap areas across the Global App experience
- Define and track main app metrics
- Identify friction in the player journey and prioritise improvements
- Partner with design and engineering to deliver intuitive, high-quality app experiences
- Collaborate with regional teams on localization and culturalization of UX, messaging, and in-app education
- Work with Growth on lifecycle hooks, notifications, referral mechanics, and re-engagement opportunities
- Partner with Trust & Safety and Policy teams to embed safety-by-design, reporting flows, and age-appropriate experiences
- Use product analytics, user research, and experimentation to inform prioritisation and improve outcomes
Requirements:
- 4–7 years of product management experience in consumer mobile products
- 3+ years of experience in shipping user-facing features
- Experience with mobile UX, discovery, engagement loops, and user lifecycle design
- Comfort using data and experimentation to evaluate performance and prioritise product decisions
- Familiarity with localization, culturalization, and global product considerations
- Mandarin and English written and verbal communication skills
- Bachelor's degree in CS, Engineering, HCI, Design, Economics, Business, or related field
Benefits:
- Comprehensive benefits package
- Emphasis on physical, emotional, financial, occupational, and community well-being
- Opportunities for growth and development
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://jobs.ea.com/zh_CN/careers/JobDetail/Product-Manager-Global-App/216109