Description
Ford Racing is seeking an enthusiastic and talented professional to join our Experiences team supporting On-Road Events initiatives. In this role, you will support the On-Road Driving Experiences Manager in overseeing all aspects of Ford Racing relevant experiences, ensuring they align with Ford’s brand values and strategic goals.
Responsibilities:
- Support the planning, execution, and ongoing enhancement of On-Road Driving Experiences, including track days, performance driving schools, autocross events for Ford Motor Company and Ford Racing product.
- Support the development and implementation of strategies to grow and enhance new and existing programming, attracting new customers and strengthening the brand.
- Help develop and refine Experience curricula, incorporating market insights and competitive analysis.
- Collaborate with cross-functional teams (Engineering, Marketing, Communications, Global Markets, Dealer Relations) to ensure program success and consistency in approach, implementation, and customer experience.
- Ensure a consistent, premium customer and brand experience across entire Ford Racing ecosystem.
- Assist in managing vendor and partner relationships, supporting the selection and oversight of high-quality tracks, driving instructors, and event production partners.
- Coordinate logistics for circuit and street course activations, including venue selection, vehicle fleet readiness, equipment, personnel, and on-site operations.
- Utilize customer feedback, program data, and desirability research to inform and refine experience offerings and measure ROI.
- Support budget tracking and vendor invoicing to help ensure program financial targets are met.
- Prepare and present program updates, performance summaries, and recommendations to the Manager and other key stakeholders.
- Ensure compliance with all safety and regulatory requirements, including track/circuit safety protocols.
Qualifications:
- Bachelor's Degree in Business, Marketing, Sports Management, or a related field, or equivalent combination of relevant education and experience.
- 3+ years of relevant experience in event management, customer experience, marketing, or program management, ideally within the automotive or motorsports industry.
Benefits:
- Immediate medical, dental, vision and prescription drug coverage.
- Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more.
- Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more.
- Vehicle discount program for employees and family members and management leases.
- Tuition assistance.
- Established and active employee resource groups.
- Paid time off for individual and team community service.
- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day.
- Paid time off and the option to purchase additional vacation time.
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://efds.fa.em5.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/72271