名單行銷活動與客群經營規劃人員

Prudential is seeking a 名單行銷活動與客群經營規劃人員 to join their team.

The successful candidate will be responsible for planning and executing marketing activities and customer relationship management strategies.

Key responsibilities include:

• Developing and implementing marketing strategies for existing customer lists
• Designing and executing direct marketing campaigns to deepen customer relationships
• Analyzing campaign effectiveness and optimizing marketing strategies
• Collaborating with cross-functional teams, including sales, marketing, and system units
• Providing administrative support for marketing activities and department operations

Requirements:

• 2-5 years of experience in marketing, customer relationship management, or direct marketing
• Experience in planning and executing marketing campaigns, customer relationship management, or MGM activities
• Strong marketing planning and strategic thinking skills
• Ability to work independently and prioritize tasks
• Basic data analysis skills and understanding of campaign effectiveness
• Excellent communication and collaboration skills

We offer a platform for our people to do their best work and make an impact on the business, as well as support for career ambitions.