Senior Manager, High Value Segments

Supports the Strategy and Customer Segments Head in planning, leading, organizing, controlling direction, and implementing strategies & initiatives to acquire new customers, improve bank partner penetration & customer persistency, and maximize the customer lifetime value of the mass market segment portfolio.

The High Value market segment includes: BPIs Preferred Segment, which includes Next and Gold clients, and Private Wealth Segments.

Responsibilities:

• Constructs segment initiatives and activities, including recommending product concepts and developing packaging/positioning materials for the segment
• Ensures optimal number of relevant and quality leads for sales channels to achieve monthly and annual targets
• Coordinates and collaborates with the appropriate BPI AIA and AIA PH units to ensure delivery of tasks
• Develops and implements client and distribution engagement activities for the segment
• Liaises with Bank segment team and bancassurance team for alignment of programs and activities
• Monitors, analyzes and makes recommendations on the production performance of the segment
• Manages special projects designed to improve business development processes

Requirements:

• Graduate of any 4-year college course preferably from a reputable university
• At least 4 years of relevant work experience in the area of Marketing, Sales, Business Development, Training in the life insurance/ bancassurance industry; banking experience an advantage
• MBA &/or FLMI an advantage
• Excellent Analytical Skills, Communication Skills (Oral and Written), Presentation Skills, Relationship Management Skills, Events Management, Project Management, Working knowledge on MS Office particularly MS Word, Excel and PowerPoint, Creativity