Senior Team Lead, GTM Instructional Design

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The Senior Team Lead, GTM Instructional Design will help manage the day-to-day execution of customer-facing learning content across ZoomInfo University and related customer enablement programs.

Content Operations & Project Management

• Manage the day-to-day execution of course, video, and customer enablement content builds across the instructional designers and Customer Enablement Managers.
• Help manage the Customer Enablement Jira board, including ticket intake, triage, assignment, prioritization, sequencing, status updates, and follow-through.
• Translate approved content requests into clear build requirements, including audience, objective, source material, SME input needed, format, timing, and review expectations.
• Coordinate content production workflows across eLearning, video, product release education, customer onboarding, adoption, and ongoing content maintenance work.
• Identify blockers, unclear requirements, duplicate work, capacity constraints, and prioritization conflicts, and escalate as needed.

Content Quality, Cohesion & Brand Alignment

• Review outlines, scripts, courses, videos, and other customer-facing learning assets before build and prior to publishing.
• Provide clear, actionable feedback to improve content quality, clarity, accuracy, consistency, structure, tone, and alignment to the intended audience.
• Contribute directly to content creation, editing, and maintenance when needed to support priority builds, urgent updates, or team capacity.
• Help ensure customer-facing education assets are cohesive across ZoomInfo University, video content, and related customer enablement programs.
• Partner with content creators to ensure learning assets are aligned to customer workflows, product use cases, and business priorities.
• Help maintain content standards, templates, review processes, and quality expectations across the Customer Enablement team.

AI-Enabled Content Workflows

• Use ZoomInfo’s AI tools and internal AI systems to improve content creation, review, maintenance, and reporting workflows.
• Partner with the AI/content operations lead to identify repeatable content processes that can be improved through AI, automation, templates, or reusable workflows.
• Help the team adopt AI-supported workflows for tasks such as outlining, summarization, content review, metadata, content updates, and source material synthesis.
• Support quality control for AI-assisted content to ensure outputs are accurate, clear, on-brand, and customer-ready.

Cross-Functional Coordination

• Work cross-functionally with Product, Product Marketing, Customer Success, Support, and other SMEs to gather the product context and validation needed for customer-facing education.
• Coordinate SME involvement for recordings, reviews, content QA, source material validation, and release-related education work.
• Help ensure content strategy and production priorities are aligned to larger business needs, product priorities, customer pain points, and field feedback.
• Serve as a key point of coordination between Customer Enablement content creators and internal stakeholders requesting or reviewing customer education assets.

Analytics & Reporting

• Own monthly reporting for key Customer Enablement metrics, including content production status, learner engagement, content usage, completion trends, feedback, and identified content gaps.
• Pull and analyze data from relevant systems to monitor team performance, content health, and customer learning activity.
• Present updates in team and leadership meetings, including progress against goals, key risks, areas of opportunity, and recommended actions.
• Use data, customer feedback, stakeholder input, and content performance signals to recommend updates, improvements, retirements, or new content priorities.

Team Leadership

• Provide day-to-day guidance, coaching, and execution support for instructional designers and Customer Enablement Managers responsible for customer learning content.
• Help establish clear expectations for content quality, project ownership, communication, review timelines, and follow-through.
• Support team members by removing blockers, clarifying priorities, and helping them deliver high-quality work on time.
• People management experience is strongly preferred, as this role may include direct people leadership responsibilities depending on final team structure and internal leveling.

Requirements

• 5+ years of experience in Customer Enablement, Customer Education, Learning & Development, Content Operations, Instructional Design, Learning Experience Design, or a related SaaS function.
• Experience managing or coordinating content projects across multiple stakeholders, formats, and deadlines.
• Strong understanding of digital learning content, including eLearning, video, customer training, onboarding, or product education.
• Experience reviewing content for quality, clarity, accuracy, consistency, and audience fit.
• Experience working cross-functionally with Product, Product Marketing, Customer Success, Support, or other internal SMEs.
• Strong project management skills, including intake, prioritization, ticket management, status reporting, and follow-through.
• Experience using data and feedback to identify content gaps, measure impact, and recommend improvements.
• Clear written and verbal communication skills.

Preferred Qualifications

• Experience leading, managing, mentoring, or coaching team members.
• Experience with Jira or similar intake/project management tools.
• Experience using AI tools to improve content creation, content maintenance, reporting, or team workflows.
• Experience in B2B SaaS, customer success, product education, or customer onboarding.
• Knowledge of ZoomInfo’s product suite, customer workflows, user personas, and common use cases.
• Familiarity with LMS platforms, authoring tools, video production workflows, knowledge bases, reporting tools, or customer education analytics.
• Experience supporting product releases, customer education launches, adoption programs, or scalable self-service learning programs.