Senior Events Marketing Manager

ZoomInfo is where careers accelerate. We move fast, think boldly, and empower you to do the best work of your life.

As a Senior Events Marketing Manager, you will be a strategic marketing leader and AI-forward practitioner responsible for planning and executing ZoomInfo's largest and most visible event experiences.

Responsibilities

• Drive the strategy, planning, and end-to-end execution of ZoomInfo's largest trade show and conference presences.
• Lead the strategy and execution of ZoomInfo's brand series events and proprietary gatherings.
• Serve as the corporate events partner to field marketing teams, ensuring major event programs align with regional and segment priorities.
• Own the strategy, organization, and ongoing management of ZoomInfo's event assets, displays, and booth materials.
• Manage multiple complex workstreams simultaneously, maintaining clear project plans, timelines, and stakeholder communications.
• Monitor and analyze event performance, tracking key metrics including attendance, meeting volume, target-account participation, lead quality, pipeline contribution, and ROMI.

Requirements

• 4–8 years of B2B marketing, corporate events, experiential marketing, or field marketing experience, with significant experience leading large-scale trade shows, conferences, and proprietary events for a high-tech or SaaS company.
• Demonstrated experience managing large trade show booths, sponsorships, brand event series, and executive engagement programs.
• Experience planning and running multi-city or regional event programs.
• Proven ability to partner effectively with field marketing and sales teams to align event programs to business priorities and account strategies.
• Strong project management skills with a proven track record of managing multiple complex events, budgets, vendors, and cross-functional stakeholders simultaneously.
• Experience managing event assets, branded merchandise, inventory, fulfillment, or a corporate swag program.
• Strong budget management, vendor negotiation, and operational planning skills with a keen eye for quality and brand consistency.
• Analytical mindset with experience measuring event performance and connecting experiential programs to pipeline, revenue, and business outcomes.
• Experience using MarTech such as Marketo, Outreach, Salesforce, Splashthat, Reachdesk.
• Experience using AI-powered tools: Claude, Jasper, Copy.ai or similar generative AI platforms.
• Ability to travel up to 30% of the time, including travel to major trade shows, conferences, and corporate events.

Benefits

We offer comprehensive benefits, holistic mind, body and lifestyle programs designed for overall well-being.