Partnerships Specialist Vietnam - Elgato

The Partnerships Specialist will be part of the marketing team at Elgato, working with hundreds of creators worldwide to promote and spread awareness of Elgato products.

Responsibilities:

• Execute and oversee partnerships/influencer campaigns surrounding product launches and global marketing initiatives.
• Collaborate with local distributors and sales teams to support on-ground activations, creator campaigns, and Elgato product showcases in Vietnam.
• Build a communication bridge between different BU teams, infusing product knowledge into market direction.
• Support the localization of campaigns and ensure content aligns with regional culture and trends.
• Nurture mutually beneficial partnerships with key content creators in the region.
• Plan, organize and create reports covering promotional activity, web traffic and campaigns.
• Coordinate with key retailers to align and realize collaborative marketing activations.
• Work closely with Sales and BD teams to ensure creator campaigns align with brand and business goals.
• Identify trends in the local online world and create action plans.
• Understand and present insight into the market, as well as provide advice on how the company may maximize its marketing and product offerings.
• Travel to events and represent Elgato in-person to visitors, partners and acquaintances.

Requirements:

• 2-3 years of experience in partnerships/ influencer marketing.
• Strong understanding of the creator economy as well as a passion for UGC across all platforms.
• Great organizational, project management and communication skills.
• Confident and motivated team player with a strong desire to achieve.
• Ability to manage multiple projects and stakeholders at a time, and self-prioritize while meeting deadlines.
• Experience working in tech, gaming, or creator-focused industries is highly desirable.
• Strong grasp of Vietnam’s digital content culture and local creator landscape.
• Fluency in Vietnamese and English is a must, additional languages are beneficial.