Description
Electronic Arts creates incredible entertainment experiences that inspire players and fans worldwide. Here, everyone is part of the story, part of a community that connects people globally. It's a place where creativity thrives, new perspectives are welcomed, and ideas matter.
The Commercial Management function within EA SPORTS operates across several primary responsibilities:
- Team Ambassadorship: acting as the voice to and from the broader Commercial Organisation, collaborating with Studio, Brand, and Finance partners on behalf of Commercial Teams.
- Distribution Execution: ensuring EA's games are available in the right place, at the right time, and at the right price.
- Revenue Responsibility: guiding how EA SPORTS titles interface with the forecast and planning process, ensuring title-specific forecasts work towards company-wide goals.
- Growth Innovation: brainstorming, proposing, and implementing Commercial growth drivers.
- Strategy Creation: creating the Commercial portion of a product strategy, collaborating with Studio and Brand partners.
As a Commercial Activation Manager - FC, you will be part of the Commercial Activation team, building collaborative relationships to improve growth and positive outcomes. You will report to the Director of Global Commercial Management.
Responsibilities:
- Commercial Planning and Activation:
- Lead the development of the Commercial Chapter, outlining the annual Commercial and Executional Strategies for FC.
- Collaborate with Marketing and Global Operations to develop platform strategies.
- Provide commercial inputs into regional strategies and investments.
- Ensure commercial readiness across assets, localization, metadata, and scheduling.
- 1P and Partner Management:
- Represent FC with first-party platform and store partners.
- Identify, assess, and execute licencing and merchandising opportunities.
Qualifications:
- 5+ years of experience in a Commercial, Publishing, Strategy, or Product Management function, within sports, mobile, or video games.
- Experience managing live service performance, with understanding of acquisition, engagement, and monetization KPIs across platforms.
- Strong analytical and data-driven mindset.
- Natural communicator and storyteller.
- Experience developing and delivering high-impact commercial projects and programs.
- Experience building and managing complex commercial plans.
Benefits:
- Comprehensive benefits package, including physical, emotional, financial, professional, and community well-being support.
- Personalized packages tailored to local needs.
Electronic Arts offers equal opportunities, and all job decisions are made without regard to race, colour, national origin, ancestry, sex, gender, or other protected characteristics.