(Junior) Regional Marketing Manager

As a (Junior) Regional Marketing Manager at Red Bull in Dresden, you will support the Senior Field Marketing Manager in establishing a regional face for the brand.

Your main responsibilities will include:

• Strategic development of relevant marketing channels in the East region, focusing on Dresden and its surroundings
• Organising and executing events, activations, and projects to increase brand awareness and sales
• Managing budgets and identifying cost-saving opportunities
• Collaborating with various teams and partners to achieve synergies
• Developing and implementing marketing strategies for the Student Marketeer program in Dresden and Chemnitz
• Defining goals and reviewing performance for Student Marketers
• Supporting the creation of the annual business plan and ensuring its implementation

Requirements:

• Completed university degree
• Fluent German and very good English language skills
• Experience in marketing and knowledge of the Red Bull brand
• Strong communication and project management skills
• Ability to work independently and as part of a team
• Knowledge of the region and target audience
• Willingness to travel (50-60%)

We offer:

• Opportunity to work with a well-known international brand
• Support for personal and professional development
• Diverse and inclusive work environment

About Red Bull: Red Bull was founded in 1987 and has since become a leading global energy drink brand. With a focus on sports, culture, and innovation, we strive to inspire people and create unique experiences.