Editorial Lead (Fractional)

Mejuri is looking for a seasoned editorial leader to partner with their Creative team in a fractional, advisory capacity. The ideal candidate will have 10+ years of experience in copywriting, editorial, or brand creative roles, including senior leadership of a brand's voice.

Responsibilities:

• Act as a voice sounding board and help pressure-test the Mejuri voice across channels and markets.
• Bring an outside perspective and share insights on fashion, culture, language, and media.
• Shape story arcs and partner with the team on narrative direction for upcoming campaigns and launches.
• Strengthen messaging hierarchy and help turn brand and business priorities into clear messaging structures.
• Guide product storytelling and naming, and advise on narratives and names for key collections and launches.
• Coach concepting from the brief and work with writers to find strong creative routes.
• Review slated content and give senior editorial review on upcoming high-visibility work.
• Balance brand and performance, and help the team read customer and performance insights.
• Mentor the Copy team and run recurring working sessions with writers.
• Strengthen the tools and contribute to voice guidelines, messaging frameworks, and naming principles.
• Advise on process and share perspective with Creative Operations on briefing and review practices.
• Stay flexible and adjust the cadence and focus of engagements around business priorities.

Requirements:

• 10+ years in copywriting, editorial, or brand creative roles, including senior leadership of a brand's voice.
• Proven experience mentoring and developing writers at different stages of their careers.
• Strong narrative instincts and the ability to build story arcs across campaigns, launches, and channels.
• A sharp, generous editorial eye, with feedback that is direct, specific, and actionable.
• A portfolio showing exceptional writing, concepting, product storytelling, and brand-building work.
• Experience working in a fractional, consulting, or advisory capacity, with a track record of driving impact without being embedded day-to-day.