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HSBC

Digital Market Activation Manager

HSBC
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senior full-time Guangzhou, Guangdong

First indexed 21 Aug 2026

Description

We are currently seeking an experienced professional to join our team in the role of Digital Market Activation Manager.

Principal responsibilities:

  • Own analysis of capability and feature changes through visibility of the delivery plans and interface with stakeholders and production of Change Impact Assessment (CIA) and Go to Market (GTM) plan
  • Lead the planning of release approach through migration, pilot and go-live planning with multiple stakeholder groups such as tech, business, delivery and marketing
  • Lead the analysis of product readiness so to author and curate change material
  • Support the liaison of customer-facing readiness activities with cross functional teams e.g. public website awareness content, FAQs
  • Responsible for a portfolio of projects with valuestream alignment to understand the demand and objectives & key results for delivery planning
  • Understand the functional and data product design so to support analytics, dashboard readiness and reporting to facilitate change, ongoing adoption and benefits tracking

Requirements:

  • 6+ years of experience in retail banking with in-depth understanding and experience in the financial or banking sector with specialty in proposition and marketing
  • University degree in the business field or relevant post graduate qualification
  • Experience working with Hong Kong and Greater Bay Area to support business readiness activity for delivery of change
  • Excellent negotiation and relationship management skills to satisfy a wide range of internal and external customers with conflicting priorities, and the ability to lead and influence
  • Strong planning and governance skills
  • Technical acumen with multimarket digital capability delivery is preferred

You'll achieve more when you join HSBC. HSBC is an equal opportunity employer committed to building a culture where all employees are valued, respected and opinions count.

This listing is enriched and indexed by YubHub. To apply, use the employer's original posting: https://portal.careers.hsbc.com/careers/job/563774612143678