Description
Join the team redefining how the world experiences design.
As the Product Localisation Lead - India, you will own Canva's product and localisation strategy for India, focusing on user growth and experience across languages.
Responsibilities:
- Develop and execute Canva's product and localisation strategy for India, with a strong focus on user growth and experience across languages.
- Contribute to the product roadmap for India, including features, payment methods, authentication flows, and other market-specific initiatives.
- Analyse user funnels to identify opportunities for improving activation, engagement, and conversion.
- Adapt global messaging, campaigns, and product experiences to resonate with Indian users across different regions and languages.
- Provide cultural and linguistic insights to global teams to inform product, content, and marketing decisions.
- Drive cross-functional collaboration on localisation with Marketing, Content, SEO, and Product teams.
- Manage relationships with external localisation partners and collaborate with external linguists, translators, and the in-house Language Manager.
Qualifications:
- 5+ years of experience working in product, growth, or localisation roles within a high-growth SaaS or product-led company.
- Strong product and growth mindset, with an understanding of India's language ecosystem and its influence on user behaviour and product adoption.
- Strong understanding of content and UX copy, including the ability to write and adapt English-language messaging for Indian users.
- Experience working cross-functionally and influencing stakeholders across product, marketing, content, and regional teams.
- Fluency in English, with strong proficiency in at least one major Indian language.
- Comfortable operating in ambiguity and scaling solutions in complex, multi-market environments.
About the Group/Team: Canva's International Supergroup drives growth and deepening adoption across key regions worldwide.