Description
Adyen is hiring a senior content writer who is organized, self-driven, and good with people. You will work from our Amsterdam office for our global content team, reporting to the Global Content Lead.
This role exists to produce content that serves Adyen's business and marketing goals while staying true to our brand. You deliver compelling copy that measurably strengthens our value proposition, our marketing strategy, and our brand.
Responsibilities:
- Write thought leadership, brand narratives, editorial series, and other long-form pieces that strengthen Adyen's authority and make the brand more distinctive.
- Show real command of long-form, short-form, and SEO writing, with long-form editorial as your specialism.
- Connect every content initiative to commercial goals and the wider content strategy, and show that you understand business, marketing, and brand priorities each time you respond to a brief.
- Lead content projects from kickoff to delivery.
- Produce and maintain assets by following existing processes, formats, guidelines, and templates.
- Gather background information, data, audience insight, and newsworthy material, and interview internal and external contacts to feed your content.
- Join case study visits and content shoots on location.
- Define clear goals for your content, measure its impact, and apply what the results tell you.
- Build and update writing templates and guidelines that work across studios, and find better ways of working.
- Mentor writers in other studios so the quality of writing stays high.
Requirements:
- You have 10+ years of professional writing experience and a strong portfolio of long-form copy.
- You are a storyteller, curious about what motivates our audiences, how they behave, and what they prefer.
- You know how to build differentiation through thought leadership and storytelling grounded in data.
- You pay close attention to detail and approach every task like a journalist.
- You understand writing for digital channels and how user experience and channel conventions shape the work.
- You start things yourself, keep to deadlines, and push projects forward, and you welcome feedback and iteration.
- You are fully proficient in English, written and spoken.