Senior Marketing Systems and Automation Manager

At Cloudflare, we are on a mission to help build a better Internet.

We're hiring a Senior Marketing Systems and Automation Manager to own and govern marketing operations, replacing manual parts with automation.

About the role Cloudflare's Digital Marketing team is building a unified, signal-driven demand engine. You will run and govern marketing operations, ensuring demand generation keeps moving while steadily automating manual parts.

Responsibilities

• Run the marketing operations engine, keeping demand generation moving
• Direct a distributed contractor bench spanning lifecycle architecture, development, and execution
• Own governance and the systems standard, ensuring global coherence
• Identify and drive agentic automation, making Cloudflare OS the orchestration hub
• Shape the systems architecture, partnering with Engineering and Digital Marketing leads
• Partner cross-functionally with BizApps, IT, Engineering, and Business Intelligence

First-year outcomes

• Existing operation runs smoothly under your ownership
• Documented, single source of truth for custom models with change control
• Measurable reduction in manual operational work through automation
• Rationalized tool portfolio with clear renew, replace, and sunset decisions

Skills, knowledge, and experience

• 8+ years hands-on experience running marketing operations
• Proven track record identifying, scoping, and driving automation
• Strong command of data governance, change control, and lead lifecycle
• Significant experience operating marketing technology stacks in a B2B environment
• Deep expertise with marketing automation and CRM platforms

Benefits

• Medical/Rx Insurance
• Dental Insurance
• Vision Insurance
• Flexible Spending Accounts
• Commuter Spending Accounts
• Fertility & Family Forming Benefits
• On-demand mental health support and Employee Assistance Program
• Global Travel Medical Insurance
• Short and Long Term Disability Insurance
• Life & Accident Insurance
• 401(k) Retirement Savings Plan
• Employee Stock Participation Plan
• Flexible paid time off
• Leave programs