Customer Marketing Manager, Special Projects

Anthropic is looking for a Customer Marketing Manager to lead special projects, ensuring key messages are backed by customer testimonials. You'll work across regions and customer segments, finding customers to speak to new models, features, or initiatives. Your goal is to turn customer stories into engaging content for various channels.

Key Responsibilities:

• Develop a customer evidence strategy for top priorities
• Collaborate with Product Marketing and Sales to reflect customer feedback in messaging
• Launch new programs and set scopes, customer lists, and plans
• Lead customer plans for major product launches
• Partner with Brand and Creative on customer story campaigns
• Build proof point libraries and enablement for key messages
• Shape executive customer narratives
• Prioritize customer requests and work with teams for approvals

Minimum Qualifications:

• Analyze messaging docs for customer proof needs
• Strong writing and interviewing skills for customer stories
• Experience with product launches and campaigns
• Ability to work across teams without formal authority
• Comfort with technical products and explaining them simply
• Judgment for story readiness
• Flexibility with multiple projects
• Familiarity with Claude for drafting and prep

Preferred Qualifications:

• 7+ years in B2B marketing with experience in product and customer marketing
• Background in AI, developer tools, journalism, or product marketing
• Experience with keynotes, LinkedIn posts, message testing, or win/loss interviews
• Work with Comms or analyst relations on customer-featured announcements

Logistics:

• Annual salary: $255,000-$320,000 USD
• Bachelor's degree or equivalent
• Hybrid policy requiring 25% office time
• Visa sponsorship available