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Twitch

Director, Head of Creative

Twitch
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hybrid executive full-time $184,500-$274,600 New York City

First indexed 10 Sept 2026

Description

As the Director, Head of Creative, you will shape and scale Twitch's global creative strategy, leading a high-performing team to deliver compelling, community-focused brand experiences.

You will report directly to the Chief Marketing Officer (CMO) and partner with cross-functional leaders to drive innovation, optimize creative operations through scalable, AI-assisted processes, and ensure consistent, high-quality brand representation across global markets.

Responsibilities:

  • Lead and develop a high-performing creative team, fostering a culture of psychological safety, inclusivity, and continuous feedback.
  • Drive creative strategy and long-term vision, partnering with cross-functional leaders to align business objectives with long-term creative vision.
  • Oversee brand identity, maintaining global visual and verbal brand standards across all markets.
  • Lead agency partnerships, directing external partners and agencies to deliver creative excellence under tight timelines.
  • Influence senior leadership, championing creative initiatives through data-driven storytelling.
  • Champion innovation, staying current with industry trends and technology to elevate the brand.

Requirements:

  • 10+ years of leadership experience in creative direction, marketing, or advertising, with proven success managing teams of managers.
  • Ability to design and execute team structures and strategies that navigate ambiguity and meet business objectives.
  • Exceptional communication skills, synthesizing and presenting complex creative concepts to executive audiences.
  • Proven track record of managing global brand standards and high-value external agency relationships.
  • Data-driven mindset, using performance insights and market trends to inform creative decisions.
  • Bachelor's degree in a design-related field or equivalent practical experience.
  • Portfolio demonstrating strategic creative leadership, brand building, and campaign impact.

Perks:

  • Medical, Dental, Vision & Disability Insurance
  • 401(k)
  • Maternity & Parental Leave
  • Flexible PTO
  • Amazon Employee Discount
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting: https://job-boards.greenhouse.io/twitch/jobs/8792845002