Marketing Services Program Manager

Stripe is seeking a highly skilled and results-driven Marketing Services Program Manager to serve as the process owner for marketing campaign execution across multiple channels. The ideal candidate will possess a strong background in campaign management, with deep expertise in email marketing platforms like Marketo.

Responsibilities:

• Serve as the process owner for campaign execution across email, landing pages, and paid media, supporting Growth, Lifecycle, EMEA and Demand Marketing teams.
• Scope campaign requirements, assess complexity, and lead capacity planning to ensure smooth and timely execution.
• Consult on best practices in Marketo, with a focus on automation, scalability, and operational design.
• Design and execute complex nurture and trigger campaigns, then standardize and scale them for broader use.
• Partner with marketing stakeholders to streamline workflows, reduce friction, and optimize campaign delivery.
• Lead programs to address recurring execution challenges,defining objectives, success metrics, and building repeatable processes.
• Identify operational risks early, communicate clearly with stakeholders, and implement sustainable solutions.
• Drive ongoing improvements in marketing execution through process innovation, automation, and efficiency.
• Collaborate cross-functionally with Growth, Regional and Demand Marketing, Engineering, and Design to align on priorities and execution strategy.
• Maintain scalable documentation and support coordination with offshore production teams.

Requirements:

• 5+ years of experience in a marketing automation or campaign management role, ideally within a fast-paced environment.
• 3+ years of proven expertise in Marketo, with a strong track record of developing scalable programs and driving successful campaign outcomes.
• Demonstrated project management skills with experience leading cross-functional initiatives.
• Excellent communication skills, able to convey complex ideas effectively and tailor messaging to diverse stakeholders.
• Strong analytical skills with a detail-oriented mindset to track performance metrics, analyze data, and identify opportunities for improvement.
• Ability to work both independently and collaboratively within a team-oriented environment.
• Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
• Proactive, with a growth mindset and a passion for continuous learning and improvement.