Description
Swiggy is India's leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands.
Role Overview: The Manager – Central Growth is responsible for driving company-wide user growth. This role focuses on identifying scalable growth levers and executing high-impact initiatives that deliver measurable business outcomes.
Key Responsibilities:
- Own growth metrics to drive incremental users for food, Instamart, and Dineout
- Identify opportunities to drive traffic on the app, improve app funnels, and increase retention
- Conceptualize and execute campaigns, seasonal events, and strategic initiatives
- Collaborate with cross-functional teams for alignments and plan for end-to-end execution
- Monitor campaign performance and take ownership to drive them to success
- Conduct periodic data-driven analyses and consumer immersions to identify potential growth levers and opportunities
- Build a strong understanding of customer behavior, purchase patterns, and lifecycle dynamics
Qualifications:
- Strong problem-solving and structured thinking ability
- Ability to independently ideate and execute interventions with minimal supervision
- Strong analytical skills, experience in SQL, proficiency in Excel, efficient use of AI for simplifying tasks
- Comfortable working with data, insights, and guestimations
- Ability to coordinate and influence various cross-functional teams
- Proactively think on growth ideas
- Bias for action with the ability to operate in a fast-paced environment
Desired Qualification:
- Graduation from a reputed college + 2 to 3 years of experience
- MBA from a reputed college with 0 to 3 years of experience