Sr. Manager, NAM Digital Marketing

Logitech is seeking a Senior Manager for North America Digital Marketing. The successful candidate will be responsible for owning the digital investment strategy for Logitech.com in North America, reporting to the Head of DTX.

The Sr. Manager will define and own the regional growth marketing strategy, develop clear marketing plans, set ambitious KPIs, and oversee a multi-million-dollar budget with a strong ROI focus.

Responsibilities:

• Define and own the regional growth marketing strategy
• Develop clear, actionable short- and long-term marketing plans
• Set ambitious KPIs through the funnel with spend, traffic, Revenue on Ad Spend (ROAS), Landing Strategies, and CV%
• Collaborate with Global and NAM Demand Gen teams to execute campaigns that drive quality traffic with high intent purchase
• Work with Online, Finance, Global Marketing to leverage digital growth analytics and insights to optimize, grow, and improve
• Oversee a multi-million-dollar budget with a strong ROI focus
• Build, coach, and mentor a high-performing marketing team
• Leverage ecommerce experience in digital funnel execution to grow Logitech's online business

Requirements:

• Many years in digital/performance marketing in ecommerce
• $10M+ paid media budget ownership
• Google PPC, Affiliates, Meta, TikTok, Amazon, Rakuten media experience
• Advanced analytics in AI/Excel/Tableau/Adobe/Content Square
• Solid grasp of building positive partner relationships and presenting at executive and operational levels
• Proven data-driven decision-maker with well-developed business and financial management skills
• Proven record growing online revenue

Benefits:

• Medical Coverage
• Dental Coverage
• Vision Coverage
• Traditional and Roth 401(k) Plans
• Flexible Spending Accounts
• Employee Share Purchase Plan (ESPP)
• Basic and Additional Life Insurance
• Disability Coverage
• Adoption and Surrogacy Assistance
• Tuition Reimbursement Plans
• Commuter Benefits
• Paid Time Off
• Paid Holidays
• Bereavement Leave
• Paid Parental Leave
• Wellness Programs
• Health Savings Account Plans
• access to Expert Medical Opinions
• Identity Theft Protection
• Breast Milk Delivery to Nursing Mothers on Business Travel
• access to a Group Legal Plan
• Donations Matching Programs
• Employee Product Discounts
• access to Auto, Home, and Pet Insurance