# German Design Lead (12 month contract)

**Company**: Canva
**Location**: Berlin
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Design
**Industry**: Technology

**Apply**: https://jobs.smartrecruiters.com/Canva/6000000001432371-german-design-lead-12-month-contract-?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_ff11c120-8d1

## Description

The Country Design Lead plays a pivotal role in Canva’s mission to democratise design by ensuring content is truly local, culturally resonant, and of the highest design quality.

Key Responsibilities:

- Creative Direction: Develop a compelling creative vision that delivers and executes against the Country Content Strategy Lead and Country Manager’s strategic priorities.

- Content Creation & Curation: Oversee the creation of content, including design kits, campaign documents, creator briefs, and in-house production where needed.

- Market Understanding & Cultural Insights: Build and maintain a deep knowledge of local culture, consumer behaviour, and design trends to inform content direction and strategy.

- Content Performance Monitoring & Analysis: Conduct template and element audits to identify improvement areas and opportunities for new content.

- Partnership & Stakeholder Management: Partner closely with Country Content Strategy Lead, as well as collaborate with local SEO, Marketing, and Country Managers.

- Competitive Analysis: Monitor competitor activity and creative trends across the region to identify new opportunities and maintain strategic edge.

- Project Management: Monitor project execution, mitigate risks, and escalate challenges when necessary to ensure timely, high-quality outcomes.

- Freelance & Creator Management: Oversee local freelance designers, managing recruitment, briefing, output review, and development.

- Reporting & Communication: Report on the performance and ROI of creative campaigns, using analytics to guide and improve future content plans and outputs.

- Feedback & Quality Assurance: Provide timely feedback and approvals across creative workstreams, maintaining alignment with both business goals and creative standards.

- Team Building & Culture: Contribute to and foster a collaborative, innovative, and high-performing regional creative team culture.

What you'll be doing:

- Operate with high ownership and autonomy while collaborating across multiple teams, functions, and time zones

- Work at pace, balancing speed and quality, and adapting quickly to shifting priorities and evolving business needs

- Leverage AI tools and workflows to scale content production and improve efficiency

- Build and optimise repeatable systems for content creation, rather than one-off outputs

- Maintain clear, proactive communication with stakeholders and drive alignment across teams

- Lead creative reviews, retrospectives, and continuous improvement loops

- Foster a high-performance team culture grounded in inclusion, psychological safety, and a bias for action

What we're looking for:

- A Bachelor’s degree in Design, Marketing, Communications, or a related field

- Proven experience in creative leadership roles, ideally with international, regional, or market-level remit

- A strong portfolio showcasing exceptional design work and content campaigns that reflect cultural resonance and local user needs

- Experience collaborating with cross-functional teams (SEO, Growth, Marketing, Product)

- Excellent communication, stakeholder management, and storytelling skills

- A results-focused mindset, balancing creative innovation with business and user goals

- Experience managing freelancers and/or creators, with a focus on quality and alignment

- Comfort working in a fast-paced, evolving environment with an experimentation mindset

## Skills

### Required
- Design
- Marketing
- Communications
- Content Creation
- Curation
- Project Management
- Freelance Management
- Creator Management
- AI tools
- Data Analysis

---

Source: [Apply at jobs.smartrecruiters.com](https://jobs.smartrecruiters.com/Canva/6000000001432371-german-design-lead-12-month-contract-?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
