# Product Manager, Acquisition

**Company**: Figma
**Location**: San Francisco, CA
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $169,000-$303,000 USD per year
**Category**: Product Management
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/figma/jobs/6119781004?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_fd025750-f26

## Description

Figma is growing its team of creatives and builders on a mission to make design accessible to all.

We're looking for an experienced Product Manager to accelerate Figma's user acquisition and top-of-funnel growth.

As part of the Growth organization, you'll own how new users discover, learn about, and decide to start using Figma - from our logged-out experiences to how we show up across emerging discovery channels.

**Responsibilities**

- Work closely with cross-functional partners to develop and execute on a strategy for driving new user acquisition across Figma's product suite

- Build a portfolio of experiments and new features around the logged-out and sign-up experience that help users discover and decide to try Figma

- Build and optimize systems that improve Figma's visibility in both traditional search and generative search experiences

- Collaborate with Growth Marketing to enable rapid experimentation, better measurement, and deeper product–marketing integration

- Own the EDU product strategy, helping students and educators discover Figma early and grow into lifelong users, especially of our AI products

**Requirements**

- 5+ years of product management experience

- Experience leading major product or growth initiatives across user-facing products

- Demonstrated ability to connect team-level work to broader business and user value through metrics

- Strong cross-functional collaboration skills, both within the product development organization and with marketing/business functions

- Deep user empathy, with the ability to navigate and understand complex product spaces

**Nice to Have**

- Demonstrated understanding of AI-powered product development trends and their implications for our industry

- Track record of delivering impact through data-driven experimentation and strategic bets

**Benefits**

- Health, dental, and vision coverage

- Retirement benefits with company contributions

- Parental leave and reproductive or family planning support

- Mental health and wellness benefits

- Paid time off

- Company recharge days

- Cell phone and home internet reimbursements

- Lifestyle spending accounts

**Salary**

- $169,000-$303,000 USD per year

## Skills

### Required
- product management
- growth initiatives
- cross-functional collaboration
- metrics analysis
- user empathy

### Nice to have
- AI-powered product development
- data-driven experimentation

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/figma/jobs/6119781004?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)