# Senior Brand Manager, LORVIQUA **Company**: Pfizer **Location**: Sydney, New South Wales **Work arrangement**: hybrid **Experience**: senior **Job type**: full-time **Category**: Marketing **Industry**: Healthcare **Apply**: https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/Australia---New-South-Wales---Sydney/Senior-Brand-Manager-Lorviqua_4966686-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply **Canonical**: https://yubhub.co/jobs/job_fc3cefc6-0b5 ## Description We are seeking a Senior Brand Manager to lead the commercial strategy and execution for LORVIQUA (lorlatinib), a priority lung cancer brand. As Senior Brand Manager, you will lead the Australian commercial strategy and execution, working across a highly competitive and rapidly evolving lung cancer landscape. **Responsibilities:** - Lead the LORVIQUA cross-functional team, ensuring clear priorities, strong collaboration and excellence in execution against the Australian brand strategy and operating plan. - Drive continued growth of LORVIQUA by translating customer, competitive and market insights into focused strategies and tactics that strengthen its position within the advanced NSCLC treatment landscape. - Lead execution across the integrated marketing mix, partnering closely with CoLab and relevant internal teams to deliver high-quality customer engagement and campaigns. - Own the LORVIQUA operating plan, forecasts and performance monitoring, identifying opportunities and risks early and adapting plans where required. - Manage the direct marketing expense budget, using ROI and performance insights to optimise investment and resource allocation. - Build strong and meaningful relationships with external customers and stakeholders, including KOLs, HCOs and PAGs within the lung cancer community. - Partner closely with Medical, Access & Value, Sales and other functions to ensure an integrated approach to LORVIQUA strategy and execution. - Maintain strong awareness of the evolving lung cancer landscape, competitor activity, clinical data and customer needs, translating these into implications and actions for the brand. - Adhere strictly to Pfizer compliance policies and procedures, YRR requirements and the Medicines Australia Code of Conduct. - Contribute to a team culture that values high performance, collaboration, innovation, accountability and sharing of best practice. **Qualifications:** - Demonstrated pharmaceutical marketing experience, with the ability to develop and execute brand strategy in a complex healthcare environment. - A university degree in Science, Health Science, Business or a related discipline. - Previous experience leading cross-functional teams and managing complex projects, budgets and competing priorities would be highly regarded. **Characteristics:** - Collaboration: An inclusive and effective cross-functional leader who builds strong relationships, communicates clearly and creates shared ownership for outcomes. - Prioritisation: Able to quickly identify the activities that will have the greatest impact on brand performance and focus resources accordingly. - Accountability: A proactive self-starter who takes ownership, delivers against commitments and can operate effectively with a high degree of autonomy. - Learning Agility: Able to rapidly build understanding of LORVIQUA, the underlying science, the NSCLC treatment landscape and key commercial drivers, enabling them to contribute quickly in a fixed-term role. - Strategic Thinking: Able to connect customer and market insights with commercial strategy, while balancing near-term execution with longer-term brand opportunities. - Decision Making: Demonstrates sound judgement, uses data and insights to make timely decisions, and is comfortable navigating ambiguity and adapting plans as circumstances evolve. **Benefits:** - Paid parental leave - Access to Health & Wellness apps - Career Growth Experiences program - Recognition & rewards program - Paid volunteer days - Life Insurance Benefits - Pfizer Learning Academy access to top content providers - Access to flu vaccines & skin checks - Options to purchase additional leave - Salary packaging & novated lease options ## Skills ### Required - pharmaceutical marketing - brand strategy - cross-functional leadership - budget management ### Nice to have - oncology experience - science background - health science background --- Source: [Apply at pfizer.wd1.myworkdayjobs.com](https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/Australia---New-South-Wales---Sydney/Senior-Brand-Manager-Lorviqua_4966686-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)