# FBS - Front-End SEO/CRO Developer

**Company**: Capgemini
**Location**: Mexico
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Category**: IT
**Industry**: Consulting
**Wikidata**: https://www.wikidata.org/wiki/Q1034621

**Apply**: https://jobs.workable.com/view/pQAfzfuAHnFX9uAe2NSyaF/remote-fbs---front-end-seo%2Fcro-developer-in-mexico-at-capgemini?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_fa6700ac-712

## Description

We’re looking for a Front-End SEO/CRO Developer to join our SEO/GEO team and help build, test, and optimize digital experiences across Farmers websites.

In this hands-on role, you’ll partner closely with UX, Development, Media, and Paid teams to build and launch front-end components, improve page performance, and execute experiments designed to improve the customer experience and conversion.

**Responsibilities**

- Build, launch, and optimize front-end components across new and existing web pages.

- Configure and execute A/B and multivariate tests to improve digital experiences and conversion performance.

- Implement front-end updates in Optimizely, including layout changes, information hierarchy, redirects, and post-test enhancements.

- Partner closely with UX and Development teams to turn designs and optimization opportunities into working digital experiences.

- Support SEO and CRO initiatives, including page-speed and performance improvements.

- Analyze website behavior and testing results to identify opportunities and develop new hypotheses.

- Collaborate with Media and Paid teams on campaign and acquisition pages.

- Turn testing and performance data into clear insights and recommendations that both technical and business stakeholders can understand.

**Requirements**

- 4+ years of relevant experience in front-end development, UX development, experimentation, CRO, or related digital disciplines.

- Hands-on experience with Optimizely and UX experimentation/testing.

- Experience with VWO or similar A/B testing platforms.

- Solid understanding of SEO, CRO, page performance, and UX best practices.

- Experience building and testing across multiple web pages, templates, or digital channels.

- Strong analytical and problem-solving skills with the ability to turn data into actionable recommendations.

- A proactive and curious approach. You’re comfortable identifying opportunities, developing hypotheses, and recommending improvements rather than simply executing assigned tasks.

- Strong communication skills and the ability to present technical findings and test results in a clear, business-friendly way.

- Fluent English proficiency.

- Experience in insurance or financial services is a plus.

- Experience with FullStory for behavioral analysis and monitoring is a plus.

**Benefits**

- Competitive salary and performance-based bonuses

- Comprehensive benefits package

- Career development and training opportunities

- Flexible work arrangements (remote and/or office-based)

- Dynamic and inclusive work culture within a globally renowned group

- Private Health Insurance

- Pension Plan

- Paid Time Off

- Training & Development

## Skills

### Required
- front-end development
- UX development
- experimentation
- CRO
- SEO
- Optimizely
- VWO

### Nice to have
- insurance
- financial services
- FullStory

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Source: [Apply at jobs.workable.com](https://jobs.workable.com/view/pQAfzfuAHnFX9uAe2NSyaF/remote-fbs---front-end-seo%2Fcro-developer-in-mexico-at-capgemini?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)