# Senior Manager, Product Management - Consumer & Developer Experience (Marketing Audience Platforms Lead)

**Company**: Capital One
**Location**: New York, NY
**Experience**: senior
**Job type**: full-time
**Salary**: $200,700 - $229,100
**Category**: Product Management
**Industry**: Finance

**Apply**: https://capitalone.wd12.myworkdayjobs.com/en-US/Capital_One/job/New-York-NY/Senior-Manager--Product-Management----Consumer---Developer-Experience--Marketing-Audience-Platforms-Lead-_R1005070-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_f97f2e21-43a

## Description

As the Marketing Audience Platforms Lead, you will architect the enterprise data backbone that powers modern, real-time personalization across every customer touchpoint.

In this role, you will define and execute the strategic evolution of our core audience platforms,transforming fragmented data layers and traditional segmentation into a high-performance, intelligent audience ecosystem powered by real-time resolution and agentic workflows.

**What You'll Do**

- Architect Enterprise Audience Strategy: Define the multi-year vision for our marketing audience engine, seamlessly integrating Customer Data Platforms (CDPs), identity resolution networks, and downstream activation channels into a unified ecosystem.

- Pioneer Agentic & Predictive Integrations: Unlock the next frontier of audience building by integrating autonomous agentic AI and predictive modeling, enabling marketers to generate, refine, and optimize audiences via natural-language and automated workflows.

- Scale High-Throughput Platform Performance: Champion platform reliability, query efficiency, and low-latency activation across modern cloud data architectures in tight partnership with engineering and technical product teams.

- Deliver Frictionless Marketer Enablement: Establish a modern, multi-tenant self-service platform that eliminates operational dependencies, giving lines of business instant access to build, analyze, and syndicate high-value audiences.

- Drive Strategic Ecosystem Partnerships: Steer strategic alignment with tier-one audience and CDP vendors, cloud data providers, and system integrators to co-create roadmaps that keep our enterprise tech stack at the cutting edge.

- Embed Governance & Trust by Design: Establish robust, automated controls for data ethics, consumer privacy compliance (GDPR, CCPA, state privacy regulations), and role-based auditability without compromising marketing velocity.

**Basic Qualifications:**

- Currently has, or is in the process of obtaining one of the following with an expectation that the required degree will be obtained on or before the scheduled start date:

- A Bachelor's or Master’s Degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or a related quantitative field), Business or Marketing

**OR**

- Bachelor's degree in any field and 4 years of Product Management experience

**Preferred Qualifications:**

- Experience translating business strategy and analysis into consumer facing digital products

**Salary Information:**

- McLean, VA: $200,700 - $229,100 for Sr. Mgr, Product Management

- New York, NY: $219,000 - $249,900 for Sr. Mgr, Product Management

- Plano, TX: $182,500 - $208,300 for Sr. Mgr, Product Management

- Richmond, VA: $182,500 - $208,300 for Sr. Mgr, Product Management

- Riverwoods, IL: $182,500 - $208,300 for Sr. Mgr, Product Management

## Skills

### Required
- Customer Data Platforms
- identity resolution networks
- predictive modeling
- agentic AI
- cloud data architectures

### Nice to have
- translating business strategy and analysis into consumer facing digital products

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Source: [Apply at capitalone.wd12.myworkdayjobs.com](https://capitalone.wd12.myworkdayjobs.com/en-US/Capital_One/job/New-York-NY/Senior-Manager--Product-Management----Consumer---Developer-Experience--Marketing-Audience-Platforms-Lead-_R1005070-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)