# Director, Integrated Marketing

**Company**: Pinterest
**Location**: San Francisco, CA
**Work arrangement**: remote
**Experience**: executive
**Job type**: full-time
**Salary**: $178,561-$367,626 USD
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/pinterest/jobs/8022402?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_f803b9c2-db8

## Description

As Director, Integrated Marketing, you will own the global B2B marketing strategy for mid-market advertisers within Pinterest's SMB audience, building scalable, data-driven solutions that drive retention and revenue growth.

You will lead the development and execution of account-based marketing strategies for high-value Mid-Market accounts, ensuring tight alignment with Sales and XFN partners.

In this role, you will partner closely with cross-functional partners to align on priorities, ways of working, and integrated marketing plans, while building and growing a high-performing Mid-Market Marketing team.

This role requires a strategic leader and operator who can act as a player-coach: setting the long-term vision and operating model for Mid-Market, managing resources, and developing the capabilities of your team, while personally leading critical workstreams.

Key responsibilities:

- Build and grow the Mid-Market Marketing team

- Set the vision and marketing strategy for Mid-Market advertisers

- Lead and execute key Mid-Market marketing workstreams

- Design, launch, and scale account-based marketing programs

- Champion a test and learn mindset across the team

- Build tracking mechanisms that create an environment of accountability

- Partner with and influence executive teams and senior stakeholders

- Leverage AI tools to accelerate efficiency and reduce production timelines

- Utilize AI-assisted analytics and reporting tools to surface insights on marketing performance

Requirements:

- 15+ years of experience in business marketing, with at least 10 years of experience specifically in Mid-Market or SMB Marketing

- Proven experience in building teams, capabilities, and programs from the ground up

- Demonstrates mastery in changing or affecting the actions, behaviors, or perspectives of others

- Moves the function forward through a mature decision-making process

- Sponsors and mentors people from a variety of backgrounds and perspectives

- Demonstrated comfort and curiosity working with AI tools in a marketing context

## Skills

### Required
- marketing strategy
- team management
- account-based marketing
- AI tools
- data analysis

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/pinterest/jobs/8022402?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)