# Global Microsoft GTM Lead

**Company**: Adobe
**Location**: Seattle
**Experience**: executive
**Job type**: full-time
**Salary**: $256,900 - $414,800 annually
**Category**: Sales
**Industry**: Technology

**Apply**: https://adobe.wd5.myworkdayjobs.com/en-US/external_experienced/job/Seattle/Global-Alliance-Director--Microsoft_R173430?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_f61672d6-ada

## Description

The Global Microsoft GTM Lead owns the strategic partnership between Adobe and Microsoft. You will set and execute the joint go-to-market strategy, expand customer relationships and Azure Marketplace adoption, and align executives, field teams, product, and marketing across both companies.

**Key Responsibilities**

**Strategy and Execution**

- Own the end-to-end GTM strategy and operation of the alliance, prioritizing high-value enterprise opportunities and driving revenue through Microsoft field engagement and joint co-sell motions.

- Decide where to concentrate investment across the partner portfolio, and make the case to stop investing where returns are not there.

- Provide market intelligence and competitive insight on the partner ecosystem to inform product and commercial strategy.

- Partner with Adobe’s alliances, sales, partner marketing, and regional cloud teams to keep the motion consistent globally while regions execute locally.

**Governance and Operating Cadence**

- Lead the alliance operating rhythm: annual business planning, executive business reviews (EBRs), and quarterly and monthly business reviews (QBRs, MBRs).

- Develop and manage annual business plans, growth initiatives, and partnership objectives with Adobe and Microsoft leaders.

- Build scalable processes for partnership operations, including escalation management, business reviews, and reporting.

- Maintain executive engagement plans, stakeholder maps, governance frameworks, and action tracking.

- Prepare executive-ready materials, including strategic updates, account reviews, business cases, win stories, and operating plans.

**Performance and Measurement**

- Own executive dashboards, scorecards, pipeline reviews, forecasting, and performance reporting for both leadership teams.

- Define, track, and report alliance KPIs: revenue influence, Azure consumption, Marketplace performance, co-sell activity, customer adoption, migration outcomes, and executive engagement.

- Monitor partnership health, flag risks and opportunities, and recommend actions to accelerate growth.

- Drive operational excellence through process improvement, reporting automation, and business insights.

**Field Activation and Marketplace Growth**

- Expand Azure Marketplace adoption and manage incentive programs, sponsorships, funding, and co-sell benefits.

- Activate Microsoft field teams around Adobe priorities and strategic accounts to accelerate adoption of Co-Worker/Copilot, AMA Launch, CSC on Azure, Adobe Brand Visibility, and relevant third-party partner solutions.

- Deliver enablement programs, workshops, and GTM guidance so Adobe solutions are positioned effectively in Microsoft customer conversations, driving consumption through Adobe workloads and modern workplace initiatives.

- Support regional sales leadership meetings, pipeline management, reporting, and field enablement alongside the Adobe Microsoft Alliance team.

**Marketing and Thought Leadership**

- Work with Adobe and Microsoft sales and marketing teams to develop assets, events, and customer programs.

- Support customer references, success stories, analyst engagements, and executive communications.

- Present at industry events, customer workshops, and alliance forums, positioning Adobe as a strategic cloud, AI, and digital workspace partner in the Microsoft ecosystem.

**Cross-Functional and Product Alignment**

- Align executives, product teams, the Adobe-Microsoft partner team, sales leadership, and marketing around year-over-year revenue growth.

- Coordinate stakeholders across sales, marketing, product, engineering, finance, and operations to drive accountability on strategic initiatives.

- Work with product management and engineering to align Adobe and Microsoft roadmaps and secure opportunities and funding for integration, innovation, and joint solutions.

- Represent customer and Microsoft requirements in product planning, using adoption metrics and usage telemetry to measure impact and business value.

**Qualifications**

- Education: MBA or equivalent practical experience.

- Experience: 10-15+ years in global technology partner management, GTM, and partner sales leadership, working directly with enterprise customers, cloud service providers, C-level executives, and sales leaders.

- Industry knowledge: Enterprise software sales and operations, competitive landscapes, and cloud marketplace business models.

- Alliance expertise: Deep knowledge of alliance management, co-sell metrics and motions, and partner programs, ideally within the Microsoft ecosystem.

- Hyperscaler partnerships: Experience developing GTM strategy and co-sell programs with the largest hyperscalers.

- Strategic agreements: Experience planning and executing multi-year partner sales and product agreements.

- Influence and collaboration: Proven ability to lead cross-functional initiatives and drive execution across matrix organizations, including sales, product, and marketing.

- Communication: Exceptional communication skills and executive presence, with the ability to influence senior internal and external stakeholders.

- Adaptability: Comfortable in fast-paced, ambiguous environments across time zones, with a focus on measurable outcomes.

- Travel: Willingness to travel as needed to support partner and business priorities.

## Skills

### Required
- MBA
- global technology partner management
- GTM
- partner sales leadership
- enterprise software sales
- cloud marketplace business models
- alliance management
- co-sell metrics
- hyperscaler partnerships
- strategic agreements

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Source: [Apply at adobe.wd5.myworkdayjobs.com](https://adobe.wd5.myworkdayjobs.com/en-US/external_experienced/job/Seattle/Global-Alliance-Director--Microsoft_R173430?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
