# Field Marketing Manager - Americas

**Company**: Cisco
**Location**: RTP, North Carolina
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $112,200.00 to $142,100.00
**Category**: Marketing
**Industry**: Technology

**Apply**: https://cisco.wd5.myworkdayjobs.com/en-US/Cisco_Careers/job/RTP-North-Carolina-US/Field-Marketing-Manager---Americas_2027921?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_f3950a17-1a1

## Description

In the Americas Field & Partner Marketing team at Cisco, you will drive growth across the customer lifecycle by influencing and activating key demand generation and customer experience levers. As a Field Marketing Manager, you will be a business partner with the Americas Field Sales organization and serve as a customer and territory expert for Go-to-Market (GTM) initiatives and Field Marketing support across Enterprise AI, Networking, and Industry market segments.

Your responsibilities will include:

- Collecting and communicating competitive landscape and insights, opportunities, and threats to Sales, Customer Success, product teams, and Partners.

- Owning the marketing strategy and execution for your coverage area, including crafting and implementing plans within target accounts based on deep customer and market insights and Sales priorities.

- Deploying marketing tactics with Sales at critical stages in the funnel to accelerate pipeline.

- Driving audience acquisition for marketing events and providing Sales Enablement through insights, references, content, and events.

- Achieving Marketing Sourced Pipeline (Direct & Partner) Technology area growth goals across multiple customer segments.

- Supporting the pipeline and revenue goals of the Americas Architecture organization.

The minimum qualifications for this role are:

- 5+ years of experience in B2B Marketing, including event management, field marketing, or customer marketing.

- Experience in using data analytics to develop, implement, and refine field marketing strategies.

- Bachelor's degree or equivalent experience in Marketing, Business Administration, or a related field.

- Experience with MS Office Suite.

Preferred qualifications include:

- Strong project management and budget management experience in a B2B environment.

- Working knowledge of Salesforce.

- Demonstrated business insight and data and analytical skills.

- Account-based marketing experience, especially in 1:1 marketing.

- Critical thinking and problem-solving skills.

The starting salary range for this position is $112,200.00 to $142,100.00, reflecting the projected salary range for new hires in this position in U.S. and/or Canada locations. Benefits include medical, dental, and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance.

## Skills

### Required
- B2B Marketing
- event management
- field marketing
- customer marketing
- data analytics
- MS Office Suite

### Nice to have
- project management
- budget management
- Salesforce
- account-based marketing
- critical thinking
- problem-solving

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Source: [Apply at cisco.wd5.myworkdayjobs.com](https://cisco.wd5.myworkdayjobs.com/en-US/Cisco_Careers/job/RTP-North-Carolina-US/Field-Marketing-Manager---Americas_2027921?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)