# Global Esports Marketing Specialist

**Company**: Razer
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://razer.wd3.myworkdayjobs.com/en-US/Careers/job/Singapore/Global-Esports-Marketing-Specialist_JR2026007857?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_f24502a7-caa

## Description

Join Razer's global mission to revolutionize gaming. As a Global Esports Marketing Specialist, you will drive global marketing campaigns across Team Razer, esports gear, product launches, partner activations, and sustain marketing programs.

**Global Esports Marketing & Campaigns**

- Plan and execute global esports marketing campaigns across product launches, partner moments, tournaments, and sustain programs.

- Translate campaign objectives into clear briefs, creative direction, asset requirements, timelines, and channel plans.

- Partner with internal teams to align esports campaigns with broader business goals.

- Support launch and sustain marketing for Razer esports products.

**Project Management, Execution & Collaboration**

- Manage timelines, deliverables, approvals, asset development, and campaign execution across multiple workstreams.

- Drive follow-ups, track action items, and maintain clear communication with stakeholders.

- Support operational needs such as vendor onboarding, purchase requests, and contracts.

**Esports Partners, Players & Community**

- Support relationships and co-marketing with esports teams, players, creators, and tournament partners.

- Develop authentic content and activations that connect Razer products with esports culture.

- Coordinate product seeding and partner support for pro players and teams.

- Represent Razer at esports events when needed.

**Performance, Insights & Competitive Tracking**

- Track campaign performance across key channels and summarize learnings for future planning.

- Support competitive benchmarking across esports brands and market activity.

- Turn insights into practical recommendations that improve future campaigns.

**AI-Enabled Ways of Working**

- Use AI tools to accelerate day-to-day marketing work.

- Identify and pilot AI-driven improvements to esports marketing workflows.

- Apply AI outputs with sound judgment, upholding brand voice and factual accuracy.

**Pre-Requisites**

- 2+ years of marketing experience, ideally across areas such as campaigns, product marketing, digital marketing, content marketing, social, influencer, gaming, esports, or consumer tech.

- Strong understanding of marketing fundamentals, including positioning, campaign planning, and performance measurement.

- Strong project management skills, with the ability to manage timelines and multiple workstreams simultaneously.

- Strong creative judgment and communication skills.

## Skills

### Required
- marketing
- esports
- campaign planning
- project management
- creative development
- communication

### Nice to have
- AI tools
- esports industry experience
- gaming knowledge

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Source: [Apply at razer.wd3.myworkdayjobs.com](https://razer.wd3.myworkdayjobs.com/en-US/Careers/job/Singapore/Global-Esports-Marketing-Specialist_JR2026007857?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)